TSL S3E28 - "What is Technical Sales" - Kristi Hernandez & Thomas Watson, Ingredients + Specialties from Univar Solutions

TSL S3E28 - "What is Technical Sales" - Kristi Hernandez & Thomas Watson, Ingredients + Specialties from Univar Solutions

From The Sales Lab by Willy Bolander, Ph.D.

April 15, 2026 · 46 min · Season 3 · Episode 28

About this episode

Kristi Hernandez and Thomas Watson discuss the concept of Technical Sales from the perspective of Univar Solutions.

Kristi Hernandez and Thomas Watson joins Dr. Willy Bolander in The Sales Lab to answer the question: "What is Technical Sales?" from the perspective of their company - Univar Solutions. All episodes of Season 3 will address this important question. What do we mean by technical sales? What is so technical about it? Is it ever not technical? What competencies are needed for success? Join us!

People in this episode

Host: Willy Bolander

Guests: Kristi Hernandez, Thomas Watson

Topics covered

  • Technical Sales
  • Sales Competencies
  • Univar Solutions
  • Sales Strategies
  • Career Development

Keywords

  • Technical Sales
  • Sales Competencies
  • Univar Solutions
  • Sales Strategies
  • Career Development

Mentioned in this episode

Organizations: Univar Solutions

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