Drew Dorenfest: How a Hollywood Video Editor Built an SEO Business from Scratch

About this episode

Drew Dorenfest shares his journey from Hollywood video editing to building an SEO business, offering practical strategies for enhancing online presence and sales.

In this episode, Jeremy Rivera welcomes Drew Dorenfest to explore practical strategies for small businesses to harness SEO, reviews, and community engagement to boost their online presence and sales. Drew shares his background from Hollywood video editing to digital marketing, highlighting actionable tactics for local SEO, review management, and bridging IRL community efforts with online authority. Key Topics: Drew’s transition from Hollywood film work to SEO and digital marketing The importance of reviews in local SEO rankings and client acquisition Practical steps for technical and content SEO for service-based businesses Using automation tools like Go High Level for review requests and email marketing How to craft effective CTAs and improve conversion rates on websites Entity and local authority optimization through citation of sources The role of community engagement and IRL activities in building brand trust Adapting SEO strategies in regulated industries like health and finance Building and refining a business around SEO services with minimal upfront planning Timestamps: 00:00 - Introduction to Drew Dorenfest and his background in Hollywood and SEO 02:28 - How Drew’s…

People in this episode

Host: Jeremy Rivera

Guest: Drew Dorenfest

Topics covered

• SEO strategies
• local SEO
• community engagement
• digital marketing
• review management
• business growth

Keywords

• SEO
• local SEO
• reviews
• digital marketing
• community engagement
• automation tools
• conversion rates

Mentioned in this episode

Organizations: Client Magnet CRM

Products: Go High Level

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