Stop Hiding Behind Your Brand | S6 E17

About this episode

The episode features a conversation with Stephan Bajaio about the importance of genuine marketing strategies over fleeting trends.

Send us Fan Mail Stop hiding behind your brand. That line sets the tone for a sharp conversation with Stephan Bajaio, a CEO, co-founder, and longtime SEO and digital marketing leader who has helped major brands navigate search. We talk about what too many executives still miss: marketing is not a parade of new tactics. When teams default to “marketing by the latest thing” whether that is AI, voice, or the next trend they avoid the hard work of alignment, introspection, and execution. And that...

People in this episode

Host: Joeri Billast

Guest: Stephan Bajaio

Topics covered

• branding
• digital marketing
• SEO
• executive strategy
• alignment

Keywords

• branding
• digital marketing
• SEO
• executive marketing
• alignment
• trends
• AI

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