
Being human is your coolest feature w/ Nick Power
From We're Not Marketers by Gabriel Bujold, Eric Holland, Zach Roberts
November 13, 2025 · 43 min · Season 5 · Episode 3
About this episode
Nick Power discusses the shortcomings of modern marketing and the importance of being human in the industry.
Marketers have become glorified executors, and, Nick Power isn't here to sugarcoat it. The lowercase LinkedIn legend– who also leads marketing at Noun Project– joins us to explain why your strategy docs are bullshit, why he'd delete his digital presence tomorrow, and how running five miles beats any marketing framework. We talk anti-billionaire content, why brevity is the ultimate flex in marketing, and how the entire tech industry turned marketing into a commodity. Warning: This episode might make you quit your job or completely rethink your career—either way, you're welcome. What we cover: • Why Nick Power thinks 90% of marketers aren't actually marketing anymore • The shocking reason a LinkedIn influencer would delete his entire digital presence • How to fit an entire strategy into ONE SENTENCE (seriously) • Why your positioning docs are expensive PDFs nobody reads • The anti-billionaire marketing philosophy that's actually about mental health • What happens when you've never worked with a product marketer (spoiler: you survive) • The grind culture lie that's killing your creativity • Why running 5 miles beats any marketing framework • How to give readers "the gift of…
People in this episode
Hosts: Gabriel Bujold, Eric Holland, Zach Roberts
Guest: Nick Power
Topics covered
- marketing strategy
- digital presence
- creativity
- anti-billionaire content
- marketing as a commodity
- running and productivity
Keywords
- marketing
- strategy
- digital presence
- creativity
- anti-billionaire
- commodity
- running
- productivity
Mentioned in this episode
Organizations: Noun Project
More episodes of We're Not Marketers
- How a Guy Who Graded Film Got Tricked Into Product Marketing w/ Jason Druss · May 14, 2026 · 50 min
- AI is killing your marketing (one way to fix) · May 7, 2026 · 42 min
- Allergic to bullshit marketing w/ Louis Grenier · April 23, 2026 · 37 min
- “I’m Just A Normal PMM Trying To Survive” (with David Lim) · January 29, 2026 · 43 min
- The Anti-ICP Strategy: How To Use Your Website to Fire Bad Prospects w/ BX Studio · January 15, 2026 · 48 min
- Strategy over fluffy jargon w/ Crystal Crouch · January 8, 2026 · 47 min
Explore listener stats, chart rankings, contacts and more on the We're Not Marketers podcast page.