How curiosity didn't kill the cat w/ Amanda Groves

About this episode

Amanda Groves discusses the non-conformist nature of product marketers and shares insights on career progression and leadership.

Product marketers aren't marketers—they're non-conformist rebels! Amanda Groves, VP of PMM at Enable, who rocketed from IC to VP in just 2 years explains why. She breaks down why PMMs need to be trolls under bridges, why slowing down actually speeds you up, and how painting and ultra marathons make her a better leader. We dive into the PMM-to-CMO pipeline, fighting AI Mad Libs, and why the best product marketers challenge everything with intention. Warning: This episode might make you quit conforming and start rebelling. What to gather in this convo: • How to go from IC to VP of PMM in just 2 years (hint: be a rebel) • Why product marketers should be "trolls under bridges" • The slow-down-to-speed-up philosophy that's breaking Silicon Valley • What ultra marathons teach you about product marketing leadership • Why painting on the side makes you a better PMM leader • The "controllables vs. uncontrollables" framework that saves careers • How to fight the AI Mad Lib epidemic in your messaging • Why more PMMs should be gunning for CMO (and how to get there) • The non-conformist hiring strategy that builds killer teams • What PMM leaders are fighting for that ICs never see • The…

People in this episode

Hosts: Gabriel Bujold, Eric Holland, Zach Roberts

Guest: Amanda Groves

Topics covered

• product marketing
• leadership
• non-conformity
• career progression
• AI in marketing
• personal development

Keywords

• product marketers
• VP of PMM
• trolls under bridges
• slow down to speed up
• ultra marathons
• AI Mad Libs
• CMO pipeline
• non-conformist hiring

Mentioned in this episode

Organizations: Enable

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