AVOD, Personalization and the Future of Streaming Engagement

AVOD, Personalization and the Future of Streaming Engagement

From CES Tech Talk by Consumer Technology Association

February 17, 2026 · 11 min · Season 9 · Episode 20

About this episode

Jeff Lucas discusses how Tubi is revolutionizing free, ad-supported streaming with AI-powered recommendations.

Free streaming with more than 300,000 titles sounds too good to be true, but Tubi is making it real. In this episode of CES Tech Talk, Jeff Lucas, Global Chief Revenue Officer of Tubi, shares how free, ad-supported streaming is reaching 100 million users, serving Gen Z and fandoms and using AI-powered recommendations to shape the future of Advertising-based Video on Demand.

People in this episode

Host: Consumer Technology Association

Guest: Jeff Lucas

Topics covered

  • AVOD
  • streaming
  • personalization
  • advertising
  • AI recommendations
  • Gen Z
  • fandoms

Keywords

  • Tubi
  • AVOD
  • streaming engagement
  • Gen Z
  • AI recommendations
  • advertising
  • fandoms

Mentioned in this episode

Organizations: Tubi, Consumer Technology Association

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