The Next Evolution of Hospitality through Data, Loyalty and Experience

The Next Evolution of Hospitality through Data, Loyalty and Experience

From CES Tech Talk by Consumer Technology Association

March 3, 2026 · 11 min · Season 9 · Episode 22

About this episode

Chris Norton discusses how Marriott uses data and media to enhance the hospitality experience for travelers.

Can media change the way you plan, book and stay? Chris Norton, SVP and GM of Riott Media and Marketing Capabilities at Marriott International, discusses how Marriott leverages 250 million Bonvoy members, 500‑plus unique attributes and on‑property media like personalized in‑room screens and Marriott Bonvoy TV to deliver more relevant, respectful messages. Discover why brands from beverages to airlines are leaning into Riott Media to reach travelers in key moments, and what it takes to personalize at global scale.

People in this episode

Guest: Chris Norton

Topics covered

  • hospitality
  • data
  • loyalty
  • personalization
  • media
  • travel

Keywords

  • hospitality
  • Marriott
  • Riott Media
  • Bonvoy
  • personalization
  • travel
  • media

Mentioned in this episode

Organizations: Marriott International, Riott Media, Marriott Bonvoy

Places: global

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