
E303 | Customer Success Is Dead. Meet the Growth Department.
From CHURN FM by Andrew Michael
April 8, 2026 · 36 min · Episode 303
About this episode
In this episode, Alex Raymond discusses the identity crisis in customer success and account management and how to reorient these functions to help companies win.
Today on the show, we have Alex Raymond, founder of AMplify and author of The Growth Department, a book reframing how post-sales teams think about their role inside B2B companies. In this episode, we dig into why customer success and account management are in an identity crisis — and why the answer lies in orienting the entire function around one core purpose: helping the company win. We explore the “keep, grow, no surprises” framework, how NRR as a North Star metric can align sales and...
People in this episode
Guest: Alex Raymond
Topics covered
- customer success
- growth department
- B2B companies
- post-sales teams
- identity crisis
Keywords
- keep, grow, no surprises
- NRR
- North Star metric
- sales alignment
Mentioned in this episode
Products: The Growth Department
Books & works: The Growth Department
Places: North Star
More episodes of CHURN FM
- E302 | Why 51% of Subscribers Cancel Each Year—and How to Reduce Voluntary Churn · February 25, 2026 · 34 min
- E301 | Smarter Dunning: How Data and Intent Change Payment Recovery with Charles Rosenblatt of Butter Payments · February 4, 2026 · 38 min
- E300 | Building Retention into Your DNA: Matthew Tharp on Churn Signals, ICP & Cold Email · January 23, 2026 · 39 min
- EP299 | How to Build a Brand That Speaks to Robots and Humans with Susan Keplinger | Force of Nature · December 5, 2025 · 41 min
- E298 | Why LLM Agents Are Now your VIP Visitors and How to Optimize for Them · November 14, 2025 · 35 min
- EP297 | How Freemius Aligns Pricing With Growth to Reduce Graduation Churn · November 5, 2025 · 32 min
Explore listener stats, chart rankings, contacts and more on the CHURN FM podcast page.