Turning Customers into Superfans with Brittany Hodak

About this episode

Brittany Hodak discusses how to transform everyday customers into passionate advocates using her SUPER Model for customer experience.

Send us Fan Mail How do you turn everyday customers into passionate advocates for your brand? Brittany Hodak breaks down her SUPER Model for customer experience, shares her famous 5 A’s of an effective apology, and explains why apathy is the biggest threat to your business. What You’ll Learn: Why you want customers to become superfansHow customer apathy is the real risk to your businessOne bad touchpoint can cost years of revenueBrittany's SUPER Model CX playbookWhy the Platinum Rule is much ...

People in this episode

Guest: Brittany Hodak

Topics covered

• customer experience
• brand advocacy
• apathy
• customer loyalty
• apology strategies

Keywords

• superfans
• customer apathy
• effective apology
• customer experience
• business risk

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