Media Roundtable

In a twist, Dan Granger (CEO & Founder, Oxford Road) takes a break from Media Roundtable to guest- star on the award-winning show podCast411. Host Rob Walch interviews Dan about the specialist advantage, why better info wins, the key to building industry bridges, and so much more. Let’s dive in.“ I believe podcasting is the greatest canvas for the free and open exchange of ideas, but that has to be managed responsibly. And the tools to do so in many cases don't yet exist.”Dan Granger (CEO & Founder, Oxford Road)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

A king who forged an empire. The birth of an upstart prince. A battle for control. It’s not the new Game of Thrones, it’s a historical dive into the rise of audio, from the early days of radio to the explosion of podcasts and beyond.The world’s only podcast solely dedicated to audio ads is back with a one-of-a-kind episode that will change your understanding of the medium forever. Presenting the Ad Infinitum Season 3 finale, Episode 16: "The Royal and The Regent: The Audio Monarchy.”Hosted by Stew Redwine (Executive Creative Director, Oxford Road) and guided by the “esteemed bard” and guest producer Jeanna Isham (Owner, Dreamr Productions), this episode takes you on a journey back in time to explore the "Audio Monarchy."Throw out your dry history books and put on your headphones. This unusual episode explores why audio became dominant and how the kingdom can thrive moving forward. The narrative spans from early TV jingles to YouTube CTAs, anchoring itself in the Six Sonic Laws of Audio Advertising established by His Royal Highness, King Radio:AttentionTrustMemoryProximityMonetizationThe Covenant: The promise not to abuse the listener's time and to respect their loyalty.To discuss "The Covenant," "Who Owns Audio?", and "The Grateful Pod," the show has assembled true audio royalty. The Council includes:• Chancellor of the Airwaves: Kraig T. Kitchin (Senior Strategic Advisor for Oxford Road)• Royal Historian: Cynthia Meyers (Professor Emerita, College of Mount Saint Vincent)• Royal Scribes: Tom Webster (Partner, Sounds Profitable) and Paul Riismandel (President, Signal Hill Insights)• Royal Troubadours: Arielle Nissenblatt (Founder, Earbuds Podcast Collective), Dallas Taylor (host of Twenty Thousand Hertz podcast), and Shaun Michael Colón (Director, The Age of Audio)Hear ye, hear ye: This is a must-listen for anyone interested in the business of sound. Join the Royal Council of Audio and step into the context of the monarchy.“ Prince Podcasting was born on the principles of abundance, not scarcity, and focused on purposeful communication, not time sold to brands.”  – Jeanna Isham (Owner, Dreamr Productions) See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Imagine you’re the best at what you do… and you didn’t realize it until now.In a creator spotlight episode of Media Roundtable: Special Edition, Dan Granger (CEO & Founder, Oxford Road) welcomes Gina Ryan (Host of The Anxiety Coaches Podcast).Gina’s podcast is a quiet powerhouse that ORBIT ranked #1 in our Self-Improvement list. But because brands don’t usually share results with creators, she didn’t know she was a low-key marketing superstar.Dan sat down to understand the secrets to her (formerly) secret success. They’re talking: Honest Ads, The Listening Family, and Hyper Organic Growth. Let’s dig in.“ I just talk about it as if it's still me. I don't all of a sudden switch into: ‘And now a word from our sponsor,’ and become a radio advertisement.”Gina Ryan (Host of The Anxiety Coaches Podcast)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Podcasts have walked the red carpet and settled into your living room. But where’s the industry heading next? Find out on a new Media Roundtable: Industry Edition.Stew Redwine (Executive Creative Director, Oxford Road) breaks down the biggest stories with fellow audiophiles:Bart Roselli (EVP Media, Oxford Road)Courtney O'Connor, (Director, Podcast Media, Oxford Road)Giles Martin, (EVP Strategy, Oxford Road)The team is talking: The End of Ads, PodFraud, the Living Room Podcast, and more. Let’s dig in.“ Is it the end of ads? No, but I do think that it's potentially an end of an era.”-Courtney O'Connor (Director, Podcast Media, Oxford Road)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What’s one podcast genre that’s successful for advertisers but is often overlooked?Find out in a creator spotlight episode of Media Roundtable: Special Edition.Dan Granger (CEO & Founder, Oxford Road) welcomes the co-hosts of the hit, faith-based podcast Girls Gone Bible, Angela Halili & Arielle Reitsma.They’re talking: A Meteoric Rise, Brand Love, and Marketing with Faith. Let’s dig in.“ There's no dollar amount that's worth doing anything that goes against our core mission.”– Angela Halili, (Co-Host, Girls Gone Bible)See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.