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On the show
From 17 epsHost
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Recent episodes
Negotiating Beyond the Rate — A Conversation with Kevin Barron on Payer Strategy, AI, and Playing the Long Game
Jun 24, 2026
26m 19s
What Behavioral Science Can Teach Healthcare About Patient Follow-Through — A Conversation with Sarah Waters, PhD
Jun 17, 2026
32m 24s
From Fire Hose to Field Guide — A Conversation with MGMA's Cristy Good on Turning Questions into Solutions
Jun 10, 2026
38m 37s
MGMA DataDive, Done Right: Understanding Provider Compensation with Data Experts Jennifer Sanchez and Liz Gurley
Jun 3, 2026
36m 20s
Beyond the “Partnership Track” and What Physicians Expect Now — A Conversation with Tara Ossek and Matt Phillips
May 27, 2026
29m 40s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 | ![]() Negotiating Beyond the Rate — A Conversation with Kevin Barron on Payer Strategy, AI, and Playing the Long Game | On this episode of the MGMA Insights Podcast Network, host and senior editor Daniel Williams sits down with Kevin Barron, vice president of payer relations at University Health in San Antonio. The conversation explores the realities of payer contracting, from aligning internal priorities to navigating underpayments and denials, along with how integrated contracting and revenue cycle strategies can drive better outcomes. Barron also shares how AI is reshaping contract review workflows and why relationships — not just numbers — define success at the negotiating table ... with a few fun detours into Spurs basketball and Disney along the way.Key Takeaways:Rates aren’t the whole story — While reimbursement rates matter, contract language, policies, and operational requirements often have a greater long-term financial impact.Consistency across stakeholders is critical — Successful negotiations begin with internal alignment across finance, physicians, and operations on what truly matters.Live the contract after signing — Negotiations may take months, but organizations must manage and monitor performance for years afterward.An integrated approach strengthens results — Combining contracting, auditing, and contract management under revenue cycle enables better accountability and performance tracking.Underpayments often stem from outdated data — Frequent payer fee schedule updates require constant monitoring and system alignment to prevent payment discrepancies.Denials management requires proactive strategy — Grouping, trending, and assigning accountability for denials can help identify root causes and drive improvement.Relationships drive negotiation success — Understanding payer constraints and communication styles leads to more productive, balanced agreements.AI is a force multiplier — Tools are dramatically reducing contract redlining time and increasing consistency, freeing teams to focus on strategy and relationships.ResourcesConnect with Kevin on LinkedIn. Never Split the Difference by Christopher VossEpic Resolute Billing System MGMA Payer Contract PlaybookMGMA Analyzing Payer Contracts PlaybookMGMA DataDive (Signature benchmarking resource)"The race for more revenue in medical groups: What’s your gameplan?" (MGMA Stat article)MGMA Annual Conference | Sept. 27-30 | San Antonio, TX Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 26m 19s | ||||||
| 6/17/26 | ![]() What Behavioral Science Can Teach Healthcare About Patient Follow-Through — A Conversation with Sarah Waters, PhD | On this episode of the MGMA Insights Podcast, host and senior editor Daniel Williams sits down with Sarah Waters, PhD, founder of 50 West and a behavioral scientist trained at the London School of Economics. They explore how behavioral science can reshape patient engagement, reduce no-shows, improve medication adherence, and drive meaningful change in clinical outcomes. Sarah shares practical strategies for identifying patient barriers, reframing communication, and designing systems that help both patients and care teams follow through.Key Takeaways:Knowing isn’t enough — design for doing: Patients (and clinicians) often know what they should do, but behavior change requires intentional system design, not just more information or reminders.No-shows are predictable — and preventable: Long scheduling lead times increase no-show risk. Practices can reduce this by tightening scheduling windows, analyzing patterns by day/time, and proactively addressing barriers at booking.Ask better questions upfront: Instead of asking “When are you available?”, ask “What days don’t work for you?” — this subtle shift prompts patients to consider real-life constraints earlier.Move beyond “corporate nagging”: Repetitive reminders without context lead to disengagement. Understanding why a patient isn’t showing up (transportation, fear, misunderstanding) enables more effective, targeted outreach.Small barriers become big obstacles: Minor uncertainties — like not knowing what a procedure involves — can feel overwhelming. Address emotional and logistical friction early to prevent dropout.Stories outperform statistics: Data may inform, but narratives stick. Sharing relatable patient experiences can help demystify procedures like colonoscopies and mammograms.Habit formation drives long-term outcomes: Programs that reduce ER visits and hospitalizations focus upstream — building simple, repeatable behaviors (e.g., daily monitoring) that compound over time.Medication adherence needs systems, not willpower: Pair medications with existing routines (like brushing teeth) and create backup plans for disruptions to improve consistency.Resources:Connect with Sarah Waters, PhD, on LinkedIn50 West ConsultingMGMA Insights Podcast Network "Patient no-shows in 2025: What’s changing and what to do about it" (MGMA Stat article)MGMA Events: Conferences and Webinars Register for the MGMA Annual Conference (September 27-30, 2026 | San Antonio, TX)Email us at dwilliams@mgma.com if you would like to appear on an episode. If you have a question about your practice that you would like us to answer, send an email to advisor@mgma.com. Don't forget to subscribe to our network wherever you get your podcasts! Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 32m 24s | ||||||
| 6/10/26 | ![]() From Fire Hose to Field Guide — A Conversation with MGMA's Cristy Good on Turning Questions into Solutions✨ | MGMA anniversaryAsk an Advisor+3 | Cristy Good | MGMA | — | MGMAAsk an Advisor+5 | — | 38m 37s | |
| 6/3/26 | ![]() MGMA DataDive, Done Right: Understanding Provider Compensation with Data Experts Jennifer Sanchez and Liz Gurley✨ | provider compensationdata analysis+4 | Jennifer SanchezLiz Gurley | MGMAMGMA Provider Compensation+1 | — | MGMADataDive+7 | — | 36m 20s | |
| 5/27/26 | ![]() Beyond the “Partnership Track” and What Physicians Expect Now — A Conversation with Tara Ossek and Matt Phillips✨ | physician partnership modelsprivate practice ownership+3 | Tara OssekMatt Phillips | Jackson Physician SearchCity Capital Advisors | — | physician partnershiprecruitment+4 | — | 29m 40s | |
| 5/20/26 | ![]() "More Guts Than Brains" — Resilience, Reinvention, and Lifelong Learning with MGMA Fellow Pat Kroken✨ | resiliencecareer reinvention+4 | Pat Kroken | MGMAMGMA Book Club+1 | — | resiliencecareer reinvention+5 | — | 27m 27s | |
| 5/13/26 | ![]() Leading Through Change, Staying Grounded in Purpose — A Conversation with Melanie Stohl, Chair of Minnesota MGMA Board✨ | leadershiporganizational change+3 | Melanie Stohl | Minnesota MGMAM Health Fairview+1 | — | leadershiphealthcare+5 | — | 28m 25s | |
| 5/6/26 | ![]() Reflecting on 100 Years of MGMA | Leadership, Change, and What Comes Next✨ | MGMA historymedical practice administration+3 | Dave GansAkash Madiah | MGMA | — | MGMAmedical practice+5 | — | 42m 59s | |
| 4/29/26 | ![]() Thirty Years, One Practice, and a People‑First Mindset — a conversation with practice administrator Tawnya Capps✨ | leadershiphealthcare management+4 | Tawnya Capps | Colorado Cardiovascular Surgical AssociatesMGMA+2 | — | servant leadershipoperational empathy+3 | — | 32m 35s | |
| 4/22/26 | ![]() AI by Design in Healthcare: Rethinking the EHR from the Ground Up, with Greenway Health's Dr. Michael Blackman✨ | artificial intelligencehealthcare technology+4 | Dr. Michael Blackman | Greenway HealthAllscripts+1 | — | AI by designhealth IT+3 | — | 23m 46s | |
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| 4/15/26 | ![]() What Practice Leaders Need to Know About Today’s Compliance Risks with Michelle Wright✨ | compliance riskshealthcare governance+4 | Michelle Wright | MGMA | — | compliancehealthcare+6 | — | 31m 42s | |
| 4/8/26 | ![]() From Capitol Hill to the Clinic: Incoming MGMA Board Chair Jeff Smith on Burnout, Prior Authorization, and the Future of Care✨ | burnoutprior authorization+3 | Jeff Smith | Piedmont HealthcareMGMA+1 | — | burnoutprior authorization+5 | — | 32m 39s | |
| 4/1/26 | ![]() Benefits‑Based Medicine: Rethinking Guidelines, Evidence, and Patient Decision‑Making with Brian Gietzen✨ | benefits-based medicinepatient-centered care+4 | Brian Gietzen | Legacy Medical GroupMGMA | — | benefits-based medicinepatient decision-making+5 | — | 25m 07s | |
| 3/26/26 | ![]() Succession Planning Done Right, with Bob Bush: Prepare Your Practice Before It’s Too Late✨ | succession planningmedical practice management+3 | Bob Bush | MGMA | — | succession planninghealthcare leadership+3 | — | 41m 02s | |
| 3/18/26 | ![]() Women in Healthcare Leadership: Mentorship, Boundaries, and Building Community✨ | women in healthcare leadershipmentorship+4 | Cheryl MongilloDelores McNair+1 | MGMAMGMA’s Women Healthcare Leaders Resource Group | — | healthcare leadershipwomen leaders+4 | — | 39m 43s | |
| 3/11/26 | ![]() Doing Different Things Differently: Practical Innovation for Medical Practices in an AI‑Driven World with Tucker Bryant✨ | innovationhealthcare+4 | Tucker Bryant | MGMAGoogle+1 | Charlotte, North Carolina | innovationhealthcare+5 | — | 24m 54s | |
| 3/4/26 | ![]() Healthcare Staffing Transitions: How Leaders Protect Patient Care During Workforce Changes✨ | healthcare staffingtransition management+3 | Amy OttoKyle Hadley | LocumTenens.com | — | healthcarestaffing transitions+5 | — | 30m 33s | |
| 2/25/26 | ![]() Recruiting Physicians in 2026: Doug Lewis on Changing Expectations and Workforce Strategy✨ | physician recruitmentworkforce strategy+4 | Doug Lewis | Sentara HealthAssociation for Advancing Physician and Provider Recruitment | 2026 | physician recruitmentworkforce shortages+5 | — | 24m 56s | |
| 2/18/26 | ![]() 17% Moments: Emotional Intelligence and Leadership Under Pressure with Steve Gutzler✨ | emotional intelligenceleadership+4 | Steve Gutzler | MGMA | — | emotional intelligenceleadership under pressure+5 | — | 23m 01s | |
| 2/11/26 | ![]() Business Solutions: Cut Practice Costs Without Changing How You Buy with MGMA BestPrice | On this episode of the MGMA Insights Podcast — Business Solutions, Sr. Editor and host Daniel Williams sits down with Casey Benefield, Senior Director of National Account Sales at MGMA BestPrice, and Christy Farrow, Director of Channel Partnerships at HealthTrust.Together, they unpack how MGMA BestPrice, MGMA’s exclusive group purchasing organization (GPO), helps medical practices of all sizes reduce supply and service costs — often by double digits — without disrupting existing workflows or vendor relationships. From understanding what a GPO actually is to exploring real savings opportunities across clinical and non‑clinical categories, this conversation is designed to help medical practice leaders facing rising costs and shrinking margins make smarter purchasing decisions.Key Takeaways [02:19] What MGMA BestPrice is — and why it matters to medical practices MGMA BestPrice is MGMA’s exclusive GPO, powered by HealthTrust, giving MGMA members access to health‑system–level pricing on medical supplies, pharmaceuticals, and services.[03:09] What a GPO does and how it solves a real operational problem Group purchasing organizations leverage collective buying power so practices can save thousands annually on everyday essentials — without negotiating individual contracts.[03:58] Who MGMA BestPrice is designed for (hint: it’s not just large groups)Independent practices, multi‑site groups, ambulatory surgery centers, long‑term care, FQHCs, and specialty practices all benefit — regardless of size or spend.[08:59] Where practices see the greatest savings — beyond medical supplies Members save up to 20% across categories including medical supplies, pharmaceuticals, office supplies, IT, waste management, freight, travel, equipment repair, and more.[09:30] The biggest misconception about GPOs — and why it costs practices money Many practices think their distributor is their GPO. In reality, MGMA BestPrice negotiates contracts across distributors, unlocking savings without changing reps, vendors, or ordering systems.[12:03] Why MGMA BestPrice is different from other national GPOs MGMA BestPrice uses a committed, sole‑source model and is backed by HealthTrust — the only top‑three GPO owned and operated by seven health systems.[14:30] How to validate savings before committingPractices can request a free cost analysis comparing their actual 12‑month spend against MGMA BestPrice contracts, showing exact‑match and conversion savings.[20:10] Real‑world impact: $25.3 million saved in one year In 2025 alone, MGMA BestPrice helped more than 4,500 MGMA members save over $25.3 million.ResourcesMGMA BestPrice (enrollment & cost analysis)MGMA BestPrice Phone Number 📞 844‑234‑66462(Enrollment is free and takes approximately two minutes. A dedicated account manager supports members throughout onboarding and beyond.) Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 21m 40s | ||||||
| 2/4/26 | ![]() Crack the Code & Build Trust: Communication Lessons From Undercover Cop Pamela Barnum | This week on the MGMA Insights Podcast, Sr. Editor and host Daniel Williams chats with communication strategist Pamela Barnum, MPA, JD, whose undercover law‑enforcement career and time as a federal prosecutor offer a masterclass in reading people fast. Their conversation dives into those invisible layers of communication: the signals, cues, and micro‑behaviors that shape trust long before words do.Barnum breaks down her 3D Communication Framework (Display, Decode, Deliver), offering actionable strategies to defuse conflict, sharpen communication, improve team connection, and manage the rise in disruptive behavior in healthcare environments. This episode also previews her keynote at next month's MGMA Financial Conference.Key Takeaways[06:08] Understanding the real weight of nonverbal communication Barnum explains why the old “7% rule” is misleading — but why nonverbal cues (tone, cadence, pauses, presence) still drive the majority of how trust is built in clinical and leadership conversations.[08:50] Combatting time pressure and distraction in healthcare settings Barnum highlights behaviors — like checking a watch, reaching for a door, or multitasking — that unintentionally signal disengagement, and how leaders can stay fully present without adding time to already packed schedules.[12:25] The 3D Communication Framework: Display, Decode, Deliver Learn why healthcare leaders must master these three skills to reduce misunderstandings, strengthen relationships, and influence outcomes during team discussions, patient encounters, or financial presentations.[14:45] How to project calm confidence in emotionally charged moments Practical strategies for slowing down, regulating your tone, and signaling psychological safety when conversations escalate — essential for leaders managing staff issues or patient complaints.[17:03] Leaning into difficult conversations instead of avoiding them Avoidance leads to repeated problems. Barnum shares tactics for addressing conflict directly yet respectfully — without the inauthentic “compliment sandwich.”[21:09] How experts truly read behavior (and what not to assume) Barnum explains why isolated gestures (like “looking left means lying”) are myths — and why patterns, context, and behavioral shifts are the real indicators of meaning.[24:27] Barnum’s #1 tactic for slowing the moment and de‑escalating conflict A simple, 2–3 second intentional pause — along with controlled breathing — can shift the energy of a conversation, build trust, and prevent escalation.Resources Mentioned MGMA EventsMGMA Financial Conference Pamela Barnum, keynote“Crack the Code: 3D Communication Strategies for Powerful Results”Tuesday, March 3 | 8:30–9:30 a.m. | Phoenix, AZBooks, Shows & Media ReferencedRush (1991 film) (film adaptation of an undercover narcotics operation) Rush (author, Kim Wozencraft)The Wire (TV series)NYPD Blue (TV series)Lie to Me (TV series based on Dr. Paul Ekman's research) Narcos (based on the life of DEA agent Steve Murphy)Paul Ekman Group (research on facial behavior & deception detection) Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 27m 11s | ||||||
| 1/28/26 | ![]() Building a People‑First Practice: Adaptability, Conflict Resolution, and Better Onboarding with Amy Lafko | On this episode of the MGMA Insights Podcast, Sr. Editor and host Daniel Williams sits down with returning guest Amy Lafko — MGMA consultant, speaker, creator of the People First Method, and author of People First. Amy shares practical, immediately usable strategies for medical practice leaders navigating 2026’s rapidly shifting regulatory landscape, workforce challenges, and rising emotional strain within healthcare teams.From strengthening adaptability to reinventing onboarding, Amy delivers a toolkit that helps leaders build environments where teams feel supported, patients receive better care, and organizations thrive.KEY TAKEAWAYS (00:53) Amy’s healthcare leadership background shapes her "people first" philosophy — Beginning as a physical therapist and later serving in rehab, hospital, urgent care, and medical group leadership roles, Amy’s firsthand failures and successes inform her mission to help leaders avoid burnout and build thriving teams. (02:00) Adaptability is the #1 leadership skill for 2026 — With regulatory uncertainty and fast‑changing payer environments, leaders must intentionally build their “capacity to adapt.” Adaptability is learnable and essential.(03:36) Productive conflict should be trained at all levels, not just leadership — Teaching frontline staff to resolve issues reduces managerial burden and increases team cohesion. Practices that invest here see faster self‑resolution and fewer escalations.(05:20) Rising frustration is being mistaken for “more conflict” — Most conflicts aren’t actually new; people’s emotional set point is simply higher due to uncertainty. Leaders must help teams regulate emotions to reduce escalations. (08:03) The People First Method flips the traditional patient‑first mindset — Leaders shouldn’t bypass their teams to “get to the patient.” Supporting the team is what ensures outstanding patient care. (10:19) Onboarding must shift from task‑checking to “alignment and inspiration” — Traditional onboarding (e.g., first‑day EMR videos) disconnects new hires. People‑First onboarding welcomes, aligns with values, personalizes training, and boosts long‑term retention.(12:26) Weekly check‑ins using five simple questions transform new‑hire success — Quick meetings built around consistent reflection and support help new hires feel connected, confident, and aligned from day one.(13:53) People‑first cultures start with one deceptively simple factor: willingness — Willingness to invest time up front, to be consistent, and to level‑set leaders across the organization.RESOURCES Amy LafkoAmy Lafko's websitePeople First: A Method for Developing Leadership and Team Culture - bookMGMAMedical Practice Staffing Solutions PlaybookMedical Practice Staff Onboarding PlaybookHuman Resources Management CertificateHuman Resources resources Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 18m 16s | ||||||
| 1/21/26 | ![]() The Sneaky Metrics Sabotaging Your Revenue Cycle — and How to Fix Them, with Aaqil Khan | On this episode of the MGMA Insights Podcast, Sr. Editor and host Daniel Williams sits down with Aaqil Khan, RCM consultant at Collectly, to uncover the “sneaky metrics” hiding inside your revenue cycle. These overlooked indicators can quietly erode patient collections, increase costs, and create friction in the patient financial experience. Aaqil brings deep experience in healthcare administration, Six Sigma process improvement, analytics, and revenue cycle leadership to show practice leaders where the real problems hide — and how to solve them using clearer ownership, automation, better data definitions, and patient‑centric design.Key Takeaways [02:13] Aaqil Khan’s background How he shifted from a planned medical career to healthcare administration and revenue cycle leadership.[08:13] The importance of estimate accuracyBad estimates create bill shock and lower collection rates.[09:32] Why critical revenue cycle KPIs fall through the cracksCompeting priorities, systems issues, and fragmented ownership.[15:01] "Sneaky metrics" and patient collection rate pitfalls“Good” numbers hide deeper conversion problems.[17:40] Impactful patient experience and payment reform Patient experience and frictionless payments directly influence collection performance and loyalty.[21:47] The hidden story inside patient AR days and patient inquiry volumeA diagnostic metric you’re probably overlooking.[26:15] Looking aheadThe future of digital payments, automation, and behavioral analytics for patient financial engagementResources Contact Aaquil on LinkedInCollectly MGMA Revenue Cycle Management Resources“All the Queen’s Horses” documentary on Amazon Prime (Local scandal of Rita Crundwell mentioned in Aaquil's introduction) Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 32m 55s | ||||||
| 1/14/26 | ![]() Winning the Recruitment Race — Christy Bray on 2026’s New Rules | On this episode of the MGMA Insights Podcast, Sr. Editor and Host Daniel Williams welcomes Christy Bray, MHA, CPRP‑DEI, Chief Customer Officer at PracticeLink and host of the Workforce Wisdom podcast. As MGMA kicks off 2026 with a month‑long focus on workforce issues — recruitment, retention, culture, and onboarding — Christy brings decades of experience in physician and provider recruitment to share what’s changed, what’s trending, and what today’s medical practice leaders must do to stay competitive.From early‑career job search behavior and shrinking talent pools to recruitment marketing, job board strategy, DEI’s role in matching candidates to communities, and the impact of technology and AI, Christy offers tactical and strategic insights that can immediately help MGMA members strengthen their workforce pipelines.KEY TAKEAWAYS“Recruitment finds you.” – Christy Bray on her path into the field[01:56] Christy shares her origins in orthopedics, sports medicine, and hospital leadership — and why most recruiters arrive via nontraditional paths.The biggest change: Candidates commit much earlier[03:26] Residents and fellows now begin searching 12–18 months before completion — and some even sign on match day, cutting traditional recruitment windows dramatically.Why every job must be posted — and posted correctly[08:50] Christy explains why job visibility, keyword optimization, and clear role descriptions are essential for search engines and AI‑driven job discovery.Targeted outreach beats the “shotgun approach”[09:58] Mass‑messaging “10,000 people” leads to unsubscribes. Christy outlines how to curate small, qualified candidate pools — and measure success through open rate, CTR, and text‑to‑contact options.Recruitment is a long game — and budget fears slow down patient access[10:56] With the talent pool “shrinking rapidly,” practices must prepare for longer vacancies and avoid hesitating on locums support.Essential 2026 trends: uncertainty, reduced teams, and tech‑forward recruiting[12:40] Hiring teams are “stretched,” some dismantled entirely. Geo‑targeting, small high‑ROI advertising tactics, and hybrid old/new recruitment strategies (postcards + digital ads) are key.Strategic plans start with a workforce inventory[14:44] Christy’s pantry analogy: Practices must know their provider counts, ages, FTE loads, and retirement risks. Many older clinicians work at “1.5 to 2.5 FTE,” meaning replacement calculations require multiplying needs.DEI certification isn’t performative — it’s about fit and retention[24:13] Christy explains the CPRP‑DEI credential and why diversity and representation matter in recruitment: “Access to care is limited if somebody doesn’t speak your language or doesn’t look like you.”RESOURCES MENTIONEDChristy Bray on LinkedInPracticeLinkAssociation for Advancing Physician & Provider Recruitment (AAPPR)(CPRP‑DEI certification organization)Christy Bray's Podcasts:Workforce Wisdom with Christy Bray (Available on Apple Podcasts, Spotify, Google Podcasts)Surviving and Thriving in Residency Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 30m 00s | ||||||
| 1/7/26 | ![]() Recruit Smarter, Retain Longer: A Conversation with Jessica Minesinger on Building Belonging from Day One | In this episode of the MGMA Insights Podcast, Sr. Editor and Host Daniel Williams chats with Jessica Minesinger, founder and CEO of Surgical Compensation and Consulting, about some of the most pressing challenges facing medical practice leaders in 2026. From physician shortages and recruitment hurdles to compensation transparency and organizational culture, Jessica shares actionable strategies to help practices attract and retain top talent while fostering trust and engagement.If you’re a medical practice leader looking to start the year strong, this conversation is packed with insights you can put into practice today.Key Takeaways[02:19] Physician Shortage and Its Impact Why bridging the gap between physicians and employers is critical to addressing supply-and-demand challenges in healthcare. [07:07] Recruitment Roadblocks in 2026 Common pitfalls in physician recruitment—such as over-reliance on guaranteed compensation—and how to avoid them. [12:39] Aligning Fit Beyond Compensation The importance of upfront conversations about work-life balance, leadership opportunities, and organizational culture to ensure long-term retention. [16:50] The Vulnerable Transition Period Why the shift from guaranteed salary to productivity-based models can lead to dissatisfaction—and how proactive planning can prevent it. [19:55] Communication is Culture How transparency and frequent dialogue about compensation strengthen trust and engagement within your organization.[21:50] Back to Basics: Common Sense in CompensationEngaging with the "Golden Rule"—administrators should think about whether they'd be comfortable with the compensation package offered. [23:43] MGMA Data Trends for 2026 Insights from MGMA’s latest research: patient encounters are up, RVUs are stagnant—what this means for compensation strategies. Resources Contact Jessica on LinkedInSurgical Compensation and ConsultingMGMA & Jackson Physician Search Research Report (2025)MGMA DataDiveMGMA Conferences Sponsors:Your staff is buried in phone calls. Patients are frustrated. And you're losing revenue to no-shows. There's a better way. GoTo Connect for Healthcare is a unified, AI-powered communication platform built to support your HIPAA compliance, streamline scheduling, reduce staff burden, and help your team do more with less. Because when communication works, care works. Learn more and get a personalized demo.Allied Medical Waste is the premier medical waste and document shredding company for medical groups all over the United States. On average, Allied helps medical groups save up to 50% on their monthly costs. Allied is known for their great service and impeccable response times. Reach out today for a free quote! Allied has a special offer for all MGMA members: the first 2 months FREE of charge! Connect with us at sales@alliedusa.net or call (801) 328-8581. | 26m 27s | ||||||
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