
Update and December Plans
From SEO Is Not That Hard by Edd Dawson
December 1, 2025 · 6 min · Season 1 · Episode 345
About this episode
The episode discusses a major update in city-level People Also Ask targeting for local SEO.
Send a text Ever wondered why people in Glasgow ask different questions than people in London about the same service? We pull back the curtain on a major update: city-level People Also Ask targeting that lets you research real local queries and build content that matches each neighbourhood’s language, concerns, and intent. It’s a simple shift with powerful results—clearer clusters, tighter FAQs, and topical authority that feels grounded in place rather than padded with generic terms. We also...
People in this episode
Host: Edd Dawson
Topics covered
- local SEO
- People Also Ask
- content strategy
- neighborhood targeting
- search intent
Keywords
- local queries
- content creation
- SEO update
- FAQs
- topical authority
Mentioned in this episode
Places: Glasgow, London
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