Update and December Plans

Update and December Plans

From SEO Is Not That Hard by Edd Dawson

December 1, 2025 · 6 min · Season 1 · Episode 345

About this episode

The episode discusses a major update in city-level People Also Ask targeting for local SEO.

Send a text Ever wondered why people in Glasgow ask different questions than people in London about the same service? We pull back the curtain on a major update: city-level People Also Ask targeting that lets you research real local queries and build content that matches each neighbourhood’s language, concerns, and intent. It’s a simple shift with powerful results—clearer clusters, tighter FAQs, and topical authority that feels grounded in place rather than padded with generic terms. We also...

People in this episode

Host: Edd Dawson

Topics covered

  • local SEO
  • People Also Ask
  • content strategy
  • neighborhood targeting
  • search intent

Keywords

  • local queries
  • content creation
  • SEO update
  • FAQs
  • topical authority

Mentioned in this episode

Places: Glasgow, London

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