309. Do you have the right traffic? Take these 5 steps and find out.

309. Do you have the right traffic? Take these 5 steps and find out.

From The Ecommerce Roadmap by Susan Bradley: E-commerce Expert

March 3, 2026 · 35 min

About this episode

Susan and Melissa discuss how to analyze traffic data to identify sales issues in e-commerce.

Wondering why your sales are stuck—even though you're doing "all the right things"? In this episode, Susan and Melissa walk through how to use your own Shopify and Klaviyo data to figure out if your traffic is the problem… or if it's something else entirely. Here's what you'll learn: ✔️ How to tell if your store's traffic is the problem ✔️ What your add-to-cart rate really means ✔️ Why your popup submit rate is the secret signal you're overlooking ✔️ The most common mistake store owners make when diagnosing slow sales ✔️ How to use Klaviyo's "sales from signup forms" report to make smart changes RELATED LINKS: How To Get Affordable, Quality Traffic https://thesocialsalesgirls.com/how-to-get-affordable-quality-traffic-episode-235/ 2x Your leads from the traffic you have https://thesocialsalesgirls.com/2x-your-leads-from-the-traffic-you-have-episode-139/ Do you have the wrong traffic? A quick way to tell https://thesocialsalesgirls.com/do-you-have-the-wrong-traffic-a-quick-way-to-tell-episode-50/ Are you leaving $ on the table? Here's what you MUST know about Popups https://thesocialsalesgirls.com/are-you-leaving-on-the-table-episode-27/

People in this episode

Host: Susan Bradley

Guest: Melissa

Topics covered

  • traffic analysis
  • e-commerce sales
  • Shopify data
  • Klaviyo insights
  • conversion rates

Keywords

  • traffic
  • sales
  • Shopify
  • Klaviyo
  • add-to-cart rate
  • popup submit rate
  • e-commerce

Mentioned in this episode

Organizations: Shopify, Klaviyo

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