The How of Business - How to start, run, grow and exit a small business.
Activebusinessentrepreneurship

The How of Business - How to start, run, grow and exit a small business.

by Henry Lopez

Is this your podcast?
Find 50+ more shows that would book you

Insights from recent episode analysis

Audience Interest

Estimated Reach: 23K to 108K
Listeners across platforms
  • starting a small business
  • growing a business
adultsprofessionals

Podcast Focus

Categories: business · entrepreneurship
  • actionable business tips
  • interviews with business owners

Publishing Consistency

Frequency: ~3-4 / Week
600+ episodes since 2016
  • weekly episodes
  • 10 years active

Platform Reach

Total Followers: 5.3K
Across 5 platforms
  • available on major platforms
  • growing listener base

Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.

Most discussed topics

entrepreneurship
6
small business
4
profitability
3
trust
2
communication
2
leadership
2

Brands & references

Generic platforms filtered out.

Total monthly reach

23K to 108K

Estimated from 9 chart positions in 9 markets.

By chart position

  • 🇬🇧
    GB · Entrepreneurship
    #136
    5K to 30K
  • 🇺🇸
    US · Entrepreneurship
    #156
    5K to 30K
  • 🇳🇿
    NZ · Entrepreneurship
    #49
    10K to 30K
  • 🇷🇴
    RO · Entrepreneurship
    #101
    500 to 3K
  • 🇳🇴
    NO · Entrepreneurship
    #112
    500 to 3K
  • Per-Episode Audience

    Est. listeners per new episode within ~30 days

    6.9K to 32K
    🎙 Daily cadence·620 episodes·Last published 1mo ago
  • Monthly Reach

    Unique listeners across all episodes (30 days)

    23K to 108K
    🇬🇧28%🇺🇸28%🇳🇿28%+6 more
  • Active Followers

    Loyal subscribers who consistently listen

    6.9K to 32K
    5.3K real followers tracked across platforms

Market Insights

This ShowCategory Avg
No category insights available.
📡

Platform Distribution

Reach across major podcast platforms, updated hourly

Total Followers

Total Plays

Total Reviews

YouTube

YouTube

Subscribers

Views

Videos

Castbox

Castbox

Followers

Plays

Reviews

Podcast App

Podcast App

Followers

Plays

Reviews

Podcast Republic

Podcast Republic

Followers

Plays

Reviews

TuneIn

TuneIn

Followers

Plays

Reviews

* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.

On the show

From 16 eps

Host

HL
Henry Lopez
16 eps

Recent guests

11 across last 16 eps
GG
Giuseppe Grammatico
3 eps
RL
Rocky Lalvani
3 eps
DB
David Barnett
3 eps
ER
Eric Ries
1 ep
MM
Mike Michalowicz
1 ep
BF
Brad Flowers
1 ep
KR
Kaiden Routh
1 ep
JP
Jeremy Pollack
1 ep
DB
David Begin
1 ep
DD
Dr. Duncan Gill
1 ep
CC
Casey Clark
1 ep

Recent episodes

614 - Growing a Family Business with Kaiden Routh

Jul 21, 2026

39m 34s

R346 - The 6 Traits of Entrepreneurs

Jul 13, 2026

20m 41s

613 - Conflict Resolution Principles with Jeremy Pollack

Jul 6, 2026

51m 03s

612 - What a Waymo Ride Taught Us About Innovation

Jun 29, 2026

30m 46s

611 - From Psychiatrist to Practice Owner with Dr. Duncan Gill

Jun 22, 2026

32m 46s

🔗

Social Links & Contact

Official channels & resources

🌐

Official Website

Login

📡

RSS Feed

Login

Distribution & Reach

About the show, platforms, and key insights.

Henry Lopez is an independent podcast creator known for his expertise in entrepreneurship and small business management. He leverages his extensive experience to provide practical insights and guidance through his podcast, engaging with listeners who are passionate about starting and growing their own businesses. "The How of Business" stands out for its dual approach of delivering actionable advice while also featuring interviews with seasoned small business owners and service providers. Each weekly episode delves into various aspects of entrepreneurship, including launching, managing, and scaling a small business, making it a valuable resource for both aspiring entrepreneurs and established business owners. The podcast attracts a diverse audience of aspiring entrepreneurs and small business owners seeking practical tips and strategies. With over 620 episodes, listeners benefit from a wealth of knowledge that empowers them to navigate the complexities of business ownership and drives their success in a competitive landscape.

By the numbers

  • Total followers: 5.3K
  • Total plays: 255K
  • Total reviews: 508

Platforms

  • TuneIn

    • Followers: 106
  • Castbox

    • Followers: 4.4K
    • Plays: 255K
    • Reviews: 7
  • Podcast App

    • Followers: 506
    • Reviews: 500
  • Podcast Republic

    • Followers: 235
    • Reviews: 1

Find them online

Audience

adults, professionals

Key insights

What the show covers

  • actionable business tips
  • interviews with business owners
  • business topic discussions
  • small business growth techniques

Audience interests

  • starting a small business
  • growing a business
  • entrepreneurship strategies
  • business ownership advice

Platform reach

  • available on major platforms
  • growing listener base
  • accessible to entrepreneurs
  • focused on small business community

Publishing consistency

  • weekly episodes
  • 10 years active
  • over 620 episodes
  • consistent publishing schedule

Chart history for The How of Business - How to start, run, grow and exit a small business.

Peaked at #49 in New Zealand, currently #49 in New Zealand.

MarketGenrePeakCurrentTrend
New Zealand#49#49
RO#101#101
Norway#112#112
PT#118#118
PH#119#119
AR#124#124
KE#124#124
United Kingdom#136#136
United States#156#156

Chart Positions

9 placements across 9 markets.