The Rewards Strategy Changing Payment Sales
From Merchant Sales Podcast by Merchant Sales Podcast
April 24, 2026 · 41 min
About this episode
This episode discusses how agents can leverage rewards to enhance sales conversations and close deals without competing on price.
In a market where pricing and equipment have become completely commoditized, agents are struggling to stand out and win deals. In this episode of the Merchant Sales Podcast, James sits down with Jeff Moskowitz, CEO of Tuzo Rewards, to explore a different approach—using rewards to shift the conversation away from price and toward value. They break down how agents can use rewards to create better first conversations, increase engagement, and close more deals without competing on basis points. Plus, Today in Payments covers fraud trends, AI in payments, tap-to-pay adoption, and emerging innovations shaping the industry.
People in this episode
Host: James
Guest: Jeff Moskowitz
Topics covered
- payment sales
- rewards strategy
- value over price
- agent engagement
- fraud trends
- AI in payments
- tap-to-pay adoption
Keywords
- payment sales
- rewards strategy
- agent engagement
- fraud trends
- AI in payments
- tap-to-pay
- industry innovations
Mentioned in this episode
Organizations: Tuzo Rewards
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- How Tap on Phone Is Changing Merchant Payments · May 29, 2026 · 37 min
- The PayFac Opportunity · May 22, 2026 · 50 min
- How Payment Processing Works · May 15, 2026 · 33 min
- How to Reduce Fraud Without Losing Sales · May 8, 2026 · 53 min
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