Step 03 · Organize

How to build a podcast media list that behaves like a workspace.

A list in CastFox isn't a bookmark folder. It carries the combined analytics of every show inside it, updates as you add to it, exports as a CSV with host contacts, and can be pitched as one unit. This page shows the workflow a PR team uses to turn a client brief into a named campaign in about a minute.

Updated · Written by the CastFox team from the live product

Building a campaign list from search results

A search you don't save is work you'll do twice. On any results page, hit Build a list and every card gets a checkbox. Tick the ones worth your time, or Select all.

Search results · Build a list
CastFox search results in selection mode with 'Selected 12 of 12' and every podcast card checked, ready to save to a list
Selection mode on. Twelve qualified shows for “AI & relationships”, all selected.

Save to list, and every campaign you're already running is right there. One client per list, or one campaign per list, however your agency thinks about it. Or start a new one, named after the client and the angle.

Save to list · existing campaigns
CastFox Save to list dropdown showing existing lists such as 'to pitch', 'Business' and 'Saas and AI' plus a Create new list option
Create new list · "AI and relationships campaign"
CastFox new list field with 'AI and relationships campaign' typed and a Create & add button
Twelve qualified shows, in a named campaign, in about a minute.

And the list stays open. Every card in search has its own List button, every profile has Save to List, every Guest Finder match has Save to list. As you keep researching, tomorrow or next week, you drop shows into the same campaign one at a time. The list grows with the account.

Result card · + List
A single CastFox result card's List dropdown open, showing the newly created 'AI and relationships campaign' as a destination
Guest Finder · Save to list
CastFox Save to list dropdown open over a Guest Finder result card

The dashboard: tracked shows, lists and pitches in one place

Everything you save lands in one place: tracked shows, every campaign, and the pitches you've sent. When a client asks where things stand, you have an answer instead of a spreadsheet hunt.

castfox.net · Dashboard
CastFox dashboard overview showing 44 tracked podcasts, 6 lists and 4 pitches

List analytics: combined reach, episodes, categories, languages

Open a campaign and it's already analyzed. Combined reach, total episodes, average popularity, the category spread, the top authors, the language mix. That's your client update, written before you asked for it, and the number that justifies the campaign in a status call.

My Lists · "AI and relationships campaign"
CastFox My Lists view for the 'AI and relationships campaign': 595K combined reach, 1,155 episodes, 7.0 out of 10 average popularity, 7 podcasts, a category donut, top authors and 100% English, with Export CSV and Pitch List buttons
Seven podcasts, 595K combined reach, 1,155 episodes, 7.0/10 average popularity. From here: Export CSV, or Pitch List.

Export to CSV: a podcast media list with host contacts

When the team needs it, export. While it works, CastFox gathers the contact details for every show in the list. What comes out is the whole campaign as a spreadsheet: show, host, website, and the contact columns.

Export · preparing
CastFox export dialog reading 'Preparing your export, we're gathering contact details for your list'
The CSV
The exported CastFox CSV open in a spreadsheet with columns list, title, author, podcast_id, added_at, website, email, facebook, twitter, instagram, youtube, linkedin and tiktok
Columns in a CastFox list export
ColumnWhat it holds
listThe campaign or list name
title, authorPodcast name and host or publisher
podcast_idStable CastFox identifier, useful for de-duplicating across exports
added_atWhen the show was added to the list
websiteOfficial website or booking page
emailVerified host or producer email (paid plans)
facebook, twitter, instagram, youtube, linkedin, tiktokOfficial social profiles where found

That's the part that usually costs a day of digging. Hand it to a junior, drop it in the CRM, attach it to the client report. The research leaves the platform in a form everybody can use.

Contacts by plan: exports include contact columns on Pro and above, within the plan's monthly contact allowance and per-export row limit. See pricing for current numbers.

Tracking and alerts: know when a podcast publishes or moves

The Track Alerts toggle sits in every profile header. Turn it on and CastFox emails you when the show publishes an episode, and flags chart moves and audience shifts. Tracked shows appear at the top of the dashboard with their latest activity, so a client's target list stays current without re-research.

New episode
An email when a tracked show publishes, so you can react while the episode is fresh, or follow up on a pitch with a specific reference.
Chart movement
Flagged when a tracked show enters, climbs or drops on Apple charts in any tracked country.
Audience shift
Flagged when the reach estimate or follower counts move materially.
Limits by plan: a handful of tracked shows on Free, more on Pro, 100 on Agency, unlimited on Enterprise. See pricing for current numbers.

API and database access

Agency plans get API access to pull CastFox data into their own systems: podcast profiles, search results and list contents. Enterprise gets direct database access and recurring discovery and outreach workflows set up by the CastFox team, for agencies that want CastFox running in the background rather than in a browser tab.

List strategies for agencies and in-house teams

One list per client per angle
A climate-finance client might have a "sustainability" list and a "startups" list. Separate lists keep reach numbers honest and pitches on-topic.
A standing "to pitch" list
Drop promising shows in as you meet them during unrelated research. Review it weekly.
A competitor watch list
Track the shows where a competitor sponsors or appears. Alerts tell you when they publish.
A tiered list
Split by audience size: a Small-tier list for volume outreach, a Large-tier list for a few well-researched pitches.
Export before every status call
The CSV plus the list analytics screenshot is the client update.

Frequently asked questions about podcast lists and exports

How do I build a podcast media list quickly?
Run a Topics search with the client's subject, set Active only and an audience tier, then click Build a list on the results page. Every card gets a checkbox. Select the shows you want or Select all, then Save to list into an existing campaign or create a new one. Twelve qualified shows in a named campaign takes about a minute.
What analytics does a CastFox list show?
Combined reach across all shows, total episodes, average popularity, the category spread, top authors and the language mix. It updates as you add shows, so it doubles as a client status report.
What columns are in the CSV export?
list, title, author, podcast_id, added_at, website, email, facebook, twitter, instagram, youtube, linkedin and tiktok. Contact columns are populated on paid plans within the plan's monthly contact allowance.
Can I import CastFox lists into my CRM?
Yes. The CSV opens in any spreadsheet and imports into any CRM or outreach tool that accepts CSV. Agency plans can also pull data through the CastFox API.
How do tracking alerts work?
Toggle Track Alerts on a podcast profile. CastFox emails you when the show publishes a new episode and flags chart moves and audience shifts. Tracked shows appear at the top of your dashboard with their latest activity.
How many lists and tracked podcasts do I get?
The free plan includes a small number of lists and tracked shows. Pro and Agency raise both, and Enterprise removes the caps. Current numbers are on the pricing page.
Is there an API for podcast data?
Agency plans include API access for pulling CastFox data into your own systems. Enterprise adds direct database access and recurring discovery workflows set up by the CastFox team.