
Process First, Tech Second: How Smart Contractors Scale Their Business
From Ingaged by Ingage by Ingaged
October 15, 2025 · 30 min · Season 3 · Episode 13
About this episode
Pam Torrey discusses with Eric Brown how smart contractors prioritize business outcomes to scale effectively.
On this episode of Ingaged, Pam Torrey talks with Eric Brown, Director of Contractor Engagement at CertainTeed, about how smart exterior-product companies scale by prioritizing business outcomes over shiny tools. Learn how CertainTeed captures job-site feedback, vets vendors, and helps $3–10 million roofing dealers grow without losing their edge. Packed with insights for anyone tempted to buy before they build their process.
People in this episode
Host: Pam Torrey
Guest: Eric Brown
Topics covered
- business scaling
- contractor engagement
- job-site feedback
- vendor vetting
- roofing industry
Keywords
- contractors
- business outcomes
- CertainTeed
- roofing dealers
- process building
Mentioned in this episode
Organizations: CertainTeed
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- The Hardest Part of Tech Adoption Isn’t the Tech · April 7, 2026 · 16 min
- Buying the Tool Is the Easy Part · March 24, 2026 · 23 min
- A Confused Mind Says No: Simplifying Sales in Home Improvement · March 10, 2026 · 19 min
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