The Handcrafted Podcast: The Business of making things
by Paul Mencel
Is this your podcast?Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇺🇸US · Arts#1995K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
2.5K to 15K🎙 ~2x weekly·54 episodes·Last published 3d ago - Monthly Reach
Unique listeners across all episodes (30 days)
5K to 30K🇺🇸100% - Active Followers
Loyal subscribers who consistently listen
1.5K to 9K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
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Total Reviews
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 17 epsHost
Recent guests
No guests detected in recent episodes.
Recent episodes
B2B vs. D2C: The Two Ways to Grow Your Business
Aug 31, 2026
14m 20s
Are You Solving the Right Problem?
Aug 24, 2026
8m 29s
Office Hours: The Problems That Show Up When Your Business Starts Growing
Aug 17, 2026
19m 56s
5 Ways to Get Better at Sales
Aug 10, 2026
16m 50s
How to Be Better Than Everyone Else
Aug 3, 2026
13m 44s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 8/31/26 | B2B vs. D2C: The Two Ways to Grow Your Business | Join the network Most makers think about selling directly to customers, but there’s another powerful path: selling to other businesses. In this episode, Paul breaks down the strengths and weaknesses of direct-to-consumer (D2C) and business-to-business (B2B) sales—and why the strongest businesses often use both. Key Takeaways: D2C is easier to start, harder to scale. You can begin through markets, Etsy, Facebook Marketplace, your website, and word of mouth—but eventually growth require... | 14m 20s | ||||||
| 8/24/26 | Are You Solving the Right Problem? | Explore the Network. Summary Business owners often jump straight into fixing whatever problem seems most obvious—but that may not be the problem actually holding the business back. In this episode, Paul shares how he thought Philadelphia Table Company needed a salesperson, only to realize that sales weren’t the bottleneck at all. The real issue was production capacity and an increasingly long queue. Before hiring, changing your product, chasing more leads, or making a major pivot, trace the... | 8m 29s | ||||||
| 8/17/26 | Office Hours: The Problems That Show Up When Your Business Starts Growing | Join the Network Summary: In this Office Hours episode, Paul answers five real-world questions about the growing pains makers face as their businesses expand. He covers why being busy doesn’t necessarily mean being profitable, when it makes sense to start turning down work, how to build a quality-control culture with employees, whether to raise prices when leads are slow, and how to stop yourself from becoming the bottleneck in your own company. Topics Covered: Busy but not profitable: ... | 19m 56s | ||||||
| 8/10/26 | 5 Ways to Get Better at Sales | Learn about the Network Paul shares five practical sales habits that help makers turn more inquiries into paying clients—without relying on pushy scripts or gimmicky closing techniques. Reply quickly, even if it is only to acknowledge the inquiry and set expectations.Track every lead and record project details, timing, preferences, and past conversations.Tell the story behind the product instead of responding with only a price.Treat sales like improvisation by adapting to how each customer ... | 16m 50s | ||||||
| 8/3/26 | How to Be Better Than Everyone Else | Learn about the Network (Free Trial) This episode challenges the assumption that the way to beat your competition is simply by making a better product. While great craftsmanship is the price of admission, the businesses that truly stand out focus on improving everything surrounding the product—the customer experience, communication, delivery, and the countless small details competitors overlook. Drawing on examples from Unreasonable Hospitality, Uber, and Philadelphia Table Company's own de... | 13m 44s | ||||||
| 7/27/26 | Craft Every Step of the Way | Join the Network. Summary: Your craftsmanship shouldn’t start and end with the product. Every touchpoint—from your website and social media to sales conversations, design presentations, samples, communication, and delivery—should reflect the same level of care as the thing you’re making. If you want to charge a premium for a 10/10 product, the entire experience needs to feel 10/10. Customers judge your quality long before they ever see the finished piece, and that perceived quality buil... | 15m 43s | ||||||
| 7/20/26 | storytellingbusiness value+4 | — | — | — | storytellingbusiness+5 | — | 17m 48s | ||
| 7/13/26 | pricingbusiness growth+3 | — | — | — | pricingbusiness+5 | — | 19m 23s | ||
| 7/6/26 | business adviceniching down+3 | — | Philadelphia Table Company | — | nichebusiness growth+3 | — | 13m 34s | ||
| 6/29/26 | email marketingaudience ownership+3 | — | — | — | email listmakers+3 | — | 14m 01s | ||
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| 6/22/26 | sales processcustomer journey+3 | — | Philadelphia Table Company | — | sales processdesign deposit+3 | — | 13m 06s | ||
| 6/15/26 | cash flowbusiness stabilization+3 | — | Philadelphia Table Company | — | cash flowsales opportunities+3 | — | 16m 31s | ||
| 6/8/26 | cash flowbusiness growth+4 | — | Philadelphia Table Company | — | cash flowbusiness crisis+4 | — | 18m 36s | ||
| 6/1/26 | business frameworkmakers+3 | — | — | — | business traitsscalable businesses+3 | — | 17m 21s | ||
| 5/25/26 | personal stylemakers+4 | — | ICFF | New York | personal stylemakers+4 | — | 14m 10s | ||
| 5/18/26 | interior designmarketing strategy+4 | — | interior designer industryfurniture makers+2 | — | interior designmarketing+4 | — | 14m 23s | ||
| 5/11/26 | business growthclient relationships+3 | — | Philadelphia Table Company | — | business strategycustomer choice+3 | — | 14m 23s | ||
| 5/4/26 | AI toolsbusiness growth+3 | — | — | — | AImakers+4 | — | 17m 55s | ||
| 4/27/26 | pricing strategiesclient acquisition+3 | — | — | — | pricing fearbetter clients+3 | — | 18m 53s | ||
| 4/20/26 | pricingvalue perception+3 | — | Philadelphia Table Company | — | pricingvalue+5 | — | 18m 50s | ||
| 4/13/26 | pricingclient perception+3 | — | — | — | pricingclient perception+3 | — | 12m 43s | ||
| 4/6/26 | business growthentrepreneurship+4 | — | — | — | businessmakers+5 | — | 12m 23s | ||
| 3/30/26 | strugglesuccess+4 | — | Hidden Potential | — | strugglesuccess+5 | — | 13m 46s | ||
| 3/23/26 | Luxury Strategy for Makers: Charge More, Sell Less, Build a Brand People Want | Join the Community Summary: In this episode, Paul reflects on a family trip that did not go as planned, using it as a reminder to keep things real rather than polished for appearances. From there, he shifts into a deeper conversation on luxury strategy and how makers can position their businesses to attract better clients, command higher prices, and create stronger brands. Paul breaks down the idea that luxury is not about flash or excess, but about story, scarcity, intention, trust, ... | 28m 30s | ||||||
| 3/16/26 | Why Taking a Break Makes You Better at Business | Join the Community Summary: In this short, journal-style episode, Paul reflects on something many makers and business owners struggle with: giving themselves permission to step away. As he prepares to leave for a family vacation, he shares why rest is not the opposite of hard work, but an important part of sustaining it. Paul pushes back on hustle culture and the idea that nonstop work should be celebrated. Instead, he makes the case that breaks, reflection, and intentional time away are ofte... | 7m 49s | ||||||
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Chart history for The Handcrafted Podcast: The Business of making things
Peaked at #199 in United States, currently #199 in United States.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| United States | — | #199 | #199 | — |
Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.