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- 🇵🇹PT · Entrepreneurship#127500 to 3K
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Est. listeners per new episode within ~30 days
250 to 1.5K🎙 ~2x weekly·50 episodes·Last published 1w ago - Monthly Reach
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500 to 3K🇵🇹100% - Active Followers
Loyal subscribers who consistently listen
200 to 1.2K
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WII 195 – Weighed Down by Your Wedding Planner Tasks? Katie Hendricks is Getting You Back to the Work You Love
Jun 16, 2026
Unknown duration
WII 194 – Content Creation: Everything Wedding Planners Need to Know (with Reagan Teel)
Jun 2, 2026
Unknown duration
WII 193 – What’s Your Next Level as a Wedding Planner? (with Sam Sheehy)
May 19, 2026
Unknown duration
WII 192 – The Content Strategy AI Can Never Replace (with Akua Konadu)
May 5, 2026
Unknown duration
WII 191 – Ready to Take Wedding Planning Full Time? Here’s How to Quit Your Day Job (with Gavin Snyder)
Apr 21, 2026
1h 02m 38s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/16/26 | WII 195 – Weighed Down by Your Wedding Planner Tasks? Katie Hendricks is Getting You Back to the Work You Love | Wedding planners: How can you work creatively and serve your clients when the day-to-day operations take up all your time and energy? Katie Hendricks of Masterfully Managed shares step-by-step systems that free up time and get you back to the work you love. | — | ||||||
| 6/2/26 | WII 194 – Content Creation: Everything Wedding Planners Need to Know (with Reagan Teel) | Wedding content creators: a valuable vendor, or just another person to manage? As wedding planners, we know that the demand for content creators is growing. But how do you work them into your planning flow, and how do you find ones that elevate weddings? Today’s Wedding Industry Insider is all about wedding content creators. This is an episode we’ve been so excited about, especially since we realized that content creators aren’t a passing wedding trend. They are here to stay, and they can make a big impact on how couples remember their wedding day. What does that mean for wedding planners? We’re not only making space for these pros, we’re learning how to sell their services. Today’s interview is the perfect launching point. A Wedding Content Creator Tells All Our guest this week is Reagan Teel, the founder and lead creator of Unveiled Content Co. She’s breaking down the biggest selling points of content creation and revealing the biggest ways your wedding planning business can benefit from this modern-day service. How content creation actually works (and what it costs!) How can you sell your clients on content creation if you don’t know how it works? Reagan shares how images and videos are captured, delivered, and packaged. This is huge for you to know, because understanding the logistics and pricing of content creation can prevent you from hiring inexperienced “pros” who may oversell and underdeliver. Should this replace photographers and videographers? We’ll go on and give away the spoiler for this one: NO, content creators are not a replacement for professional photographers or videographers. But there’s more to it than that. Reagan explains why the right vendor team influences the types of bookings she takes, and how she structures her pricing as a content creator. What makes a great wedding planner? Eddie asks Reagan an insightful question: what does she love about her favorite wedding planners? And she’s got lots of great answers. Hear the question that wowed her as a bride, and the small detail that wows her as a vendor. And that wow-worthy small detail? It’s all about making social media marketing easy, and Timeline Genius gets you there faster with true polish. What to expect from wedding content creators Reagan shares all her content with all her vendors, so you can include it in your wedding planner content strategy. But here’s the catch: if she’s hired by the couple, that’s who she’s capturing content for. So don’t expect the content creator to shadow you as you work, but you can look forward to some exciting content to share. Interested in content creation that’s all about your wedding planning business? Most content creators (including Unveiled Content Co.) also offer packages for wedding pros, so you can hire someone to shadow you throughout the wedding, making exclusive content just for your business. Reagan Teel’s #1 advice for wedding planners Reagan has found major growth in a competitive market, and she’s sharing the challenges and leaps of faith that brought her here. Listen until the end to discover the encouragement she shares with fellow wedding pros who are putting in the hard work. More from Reagan Teel To hear our full interview with Reagan, you can press the play button above. And be sure to subscribe to our podcast in Apple Podcasts, Spotify, or wherever you listen! We want to say a special thank you to Reagan for sharing these insights with our Timeline Genius community. Reagan is proof that new pros can find success in saturated markets, even without a roadmap. We hope you take her advice and run with it. Show Notes: Be sure to follow Unveiled Wedding Co. on Instagram here You can also find them on TikTok here. Questions? Get in touch with Reagan or Eddie Want to impress vendors with your polished, thorough timelines? See what Timeline Genius can do for you. The post WII 194 – Content Creation: Everything Wedding Planners Need to Know (with Reagan Teel) appeared first on Timeline Genius Blog. | — | ||||||
| 5/19/26 | WII 193 – What’s Your Next Level as a Wedding Planner? (with Sam Sheehy) | Are you finally finding your groove as a wedding planner? Maybe you’ve taken the leap into full-time planning, or you’re finally reaching some of your early goals. Or maybe you’re at a turning point in your life where you need your career to evolve with you. This week’s Wedding Industry Insider podcast is for every wedding planner who is thinking, “What’s next?” What is your next level? How can you realize even more growth without getting burnt out? How can you make your business work in your next season of life? Creating a Wedding Planning Business that Works for Your Life This week our guest is Sam Sheehy, the founder of The Perfect Match Weddings. Sam’s joining us for a grounded and honest conversation about growth as a wedding planner, and how it feels to build a business in this dynamic industry. From the mother-of-the-bride who asked why her prices were so cheap to the big change Sam made to percentage-based pricing, Sam’s walking through her journey as a wedding planner and how she moved her business with her through life changes, like leaving her PR career, planning her own wedding, and becoming a mom. Keep reading for a sneak peak of some of our favorite moments this week! How Sam Sheehy found her niche as a wedding planner (and how Covid-era weddings actually helped!) Starting a wedding planning business during Covid sounds like the easiest way to sink your career. But Sam found her niche during this time and created a business that worked for the times… and still endures today. Sam’s story is a reminder that the timing you can’t control can actually become your biggest advantage. The now-or-never moment when Sam had to choose between reshaping her business or allowing it to become a hobby When Sam began preparing for motherhood, she knew her 24/7 dedication to work wouldn’t hold up. So she had a choice: reshape her business or let it fall to the side as a hobby. Now, Sam thrives thanks to a business that can run without her hands-on care. She enjoys being home with her baby while doing the work she loves. Sam’s going to tell us how she pulled it off (and some of the challenges she faced along the way). How Sam built systems and a team that allowed her to take maternity leave without her business falling apart. Sam enjoyed a full maternity leave while her team handled the day-to-day of the business. Inquiries get automated responses while she’s at Disneyland with her family. And her wedding planning business still serves clients with warmth and operate in Sam’s signature style. It’s a balance you can achieve too, if you get the right systems and programs in place. Why wedding planners can’t be a “yes-person,” and how to speak up when things won’t work. One of the hardest things for wedding planners to learn is that saying no is actually a service to your clients. Sam shares how she learned to set boundaries, charge what she’s worth, and be honest with couples when something won’t work… and why that honesty is what builds the best client relationships. And… Sam’s #1 advice for wedding planners! Do you want happy clients? Set them up for success by laying out expectations early, creating clear contracts, and being clear about your role. Inspiration from Sam Sheehy To hear our full interview with Sam Sheehy, you can press the play button above, or check out the interview on YouTube below. And be sure to subscribe to our podcast in Apple Podcasts, Spotify, or wherever you listen! We want to say a special thank you to Sam for sharing these insights with our Timeline Genius community. Sam’s story is proof that the next level is within reach, as long as you’re ready to build thoughtfully. We hope you take her advice and run with it. Show Notes: Follow Sam on Instagram here. Interested in a wedding planner mentorship with Sam Sheehy? Email her here to get started. Learn about Sam’s own wedding podcast here. Questions? Get in touch with Sam or Eddie Ready to reach your next level as a wedding planner? Timeline Genius can help get you there – start a free trial now. The post WII 193 – What’s Your Next Level as a Wedding Planner? (with Sam Sheehy) appeared first on Timeline Genius Blog. | — | ||||||
| 5/5/26 | WII 192 – The Content Strategy AI Can Never Replace (with Akua Konadu) | You can spot AI content from a mile away… and so can your potential clients. And as a wedding planner, authenticity and connection matter. But how can you create engaging content that doesn’t weigh down your workflow? The secret might be in one of the world’s oldest art forms: storytelling. This week on Wedding Industry Insider podcast, storytelling strategist Akua Konadu joins Eddie for a thoughtful conversation about embracing authenticity, standing out amid AI-generated noise, and safeguarding your productivity as a wedding pro. Whether you’re a master of storytelling or feel like you’re entering a whole new realm, you’ll love Akua’s honest advice and actionable steps you can take to use storytelling for your wedding planning business. Join us for this great episode and discover: Akua’s framework for storytelling that will help you enter a flow state as you create content for your wedding planning business Why your ideal client persona needs to be based on a real person (and how to create one quickly and thoroughly) How your story library will make it easy to create content that connects with your potential clients The key steps for sharing your stories, including knowing the purpose and finding the hook And… Akua’s #1 advice for wedding planners! To hear our full interview with Akua Konadu, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Akua for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Want to discover your storytelling style? Take Akua’s quiz here! Get a voicenote from Akua by DMing her on Instagram here. Questions? Get in touch with Akua or Eddie Once you stand out with your stories, it’s time to wow them with your workflow. That’s where Timeline Genius comes in. Start your free trial today! The post WII 192 – The Content Strategy AI Can Never Replace (with Akua Konadu) appeared first on Timeline Genius Blog. | — | ||||||
| 4/21/26 | WII 191 – Ready to Take Wedding Planning Full Time? Here’s How to Quit Your Day Job (with Gavin Snyder)✨ | wedding planningentrepreneurship+1 | Gavin Snyder | Timeline GeniusGavin Snyder Events+5 | JacksonMississippi+1 | full-time wedding planningday job+1 | — | 1h 02m 38s | |
| 4/7/26 | WII 190 – How Does a Luxury Wedding Planner Only Make $24k? (The Fall and Rise of Gabrielle Pinkerton)✨ | luxury wedding planningbusiness mistakes+2 | Gabrielle Pinkerton | Cause We Can EventsWedding Industry Insider+5 | Nashville | wedding plannerCause We Can Events+2 | — | 58m 49s | |
| 3/24/26 | WII 189 – Dana Kadwell Has Wedding Planning Down to a Science✨ | wedding planningbusiness management+2 | Dana Kadwell | Hustle & GatherWedding Industry Insider+4 | — | SOPsdata-driven decisions+2 | — | 59m 07s | |
| 3/10/26 | WII 188 – Georgie Mitchell Doesn’t Plan Luxury Weddings (And You Don’t Have to Either)✨ | luxury weddingswedding planning+2 | Georgie Mitchell | It's Your WeddingTikTok+10 | — | wedding plannerGeorgina Rose Events+1 | — | 55m 29s | |
| 2/24/26 | WII 187 – 5 Ways Wedding Planners Can Stand Out to Gen Z Couples (With WedVibes Founders Daria Neretina & Alina Krupenina)✨ | wedding planningGen Z marketing+1 | Daria NeretinaAlina Krupenina | WedVibesWedding Industry Insider+7 | San FransiscoMilan+1 | wedding industrymarketing strategies+1 | — | 1h 00m 35s | |
| 2/10/26 | WII 186 – A Special Conversation with Eddie Babbage✨ | entrepreneurshiptechnology+3 | Eddie Babbage | Timeline GeniusWII+8 | — | Timeline Geniuswedding industry+2 | — | 1h 34m 23s | |
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| 1/27/26 | WII 185 – Becca Pountney and the Death of the Marketing Funnel✨ | marketing funnelwedding planning+2 | Becca Pountney | iTunesSpotify+5 | — | wedding industrymarketing+2 | — | 56m 41s | |
| 1/13/26 | WII 184 – What Annette Naif Learned Making Negative $57 Per Hour✨ | event planningbusiness challenges+1 | Annette Naif | event planning businessWedding Industry Insider+9 | — | wedding planningbusiness lessons+1 | — | 53m 01s | |
| 1/5/26 | WII 183 – Broc Barton’s Top Leadership Tips For Wedding Planners✨ | leadershipmindset+2 | Broc Barton | Elevate EntertainmentiTunes+5 | — | wedding industryleadership skills+1 | — | 51m 26s | |
| 12/9/25 | WII 182 – Learn to be a “Money Person” [Rebroadcast with Candice Coppola]✨ | money managementwedding planning+1 | Candice Coppola | Wedding Industry Insider PodcastiTunes+5 | — | cash flowfinancial side+1 | — | 1h 02m 31s | |
| 11/25/25 | WII 181 – Fallon Carter Solves Your Wedding Planner Problems [Rebroadcast] | If you’re looking for the dos and don’ts of running a wedding planning business, our interview with Fallon Carter is a great place to start. We’re revisiting this fan-favorite episode to soak up all the kindhearted wisdom and actionable advice Fallon has to offer, so tune in and see how you’re inspired to reshape your business. Fallon is the founder and creative director of Fallon Carter Events. She’s also an endearing podcast host and wedding expert who has persevered through challenges as an entrepreneur. During her fantastic interview with Eddie, Fallon shares reflections on weak contracts, chaotic hiring, and imposter syndrome. And best of all: she’s sharing how she solved some of the biggest problems she faced as a wedding planner. Here’s what you can look forward to in this episode: How Fallon prevents chargebacks after a hard-learned lesson. Fallon’s favorite systems and technology that supports her business and her team. The contractor you should hire first for your wedding planning business. Percentage vs. flat-fee pricing: which one does Fallon recommend? And… Fallon’s #1 advice for wedding pros! To hear our full interview with Fallon Carter, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Fallon for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Learn more about Fallon Carter Events here. Listen to Fallon’s newest podcast The We Do Collective Questions? Get in touch with Fallon or Eddie Get the systems that will support your growth – See what Timeline Genius can do for you! The post WII 181 – Fallon Carter Solves Your Wedding Planner Problems [Rebroadcast] appeared first on Timeline Genius Blog. | — | ||||||
| 11/11/25 | WII 180 – It’s OK to Want More Money (with Mycah Bain) | Lots of wedding pros shy away from talking about money. But here at Wedding Industry Insider Podcast, we know finances are a huge part of entrepreneurship. And wanting to make money shouldn’t be a taboo topic. And this week we’ve got a fantastic conversation about money mindset that will encourage you to go after your biggest goals. Our guest is Mycah Bain, owner of Mycah Bain Photography, and she’s talking about how she overcame feelings of guilt and began making an income that supported her lifestyle and creativity. Tune in to hear how Mycah gave herself permission to earn more profits, and her process for raising prices without any guilt. We’ll also hear Mycah discuss efficiency, teambuilding, and how AI has revolutionized her business. Here are some of our favorite highlights from this week’s episode: How to shift your money mindset and open yourself up to bigger profits AI tools that Mycah uses in her photography business Expert advice for hiring (and firing!) employees How Mycah Bain’s coaching program can help entrepreneurs find new business growth And… Mycah’s #1 advice for wedding pros! To hear our full interview with Mycah Bain, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Mycah for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Book your coaching session with Mycah here. Questions? Get in touch with Mycah or Eddie Boost your efficiency – See what Timeline Genius can do for you! The post WII 180 – It’s OK to Want More Money (with Mycah Bain) appeared first on Timeline Genius Blog. | — | ||||||
| 10/28/25 | WII 179 – Kate Dear (The Venue CEO) on Horrendous Planners & Social Media Trolls | "As the venue, we really are the stadium that different teams come into every weekend to play.” Kate Dear tells us how she can spot a great wedding planner, and what separates horrendous teams from the awesome ones. | — | ||||||
| 10/15/25 | WII 178 – Julian Leaver’s Inspiring Approach to Data & Decisions | Do you send out any post-wedding questionnaires? For many planners, this can feel like a daunting task – and what do you even do with all that info? Well, the answers you receive could become valuable data that helps you make decisions more easily. It will guide your choices, including how to market your company, serve your couples, and invest in new ventures. And best of all… it doesn’t have to be complicated or stressful. This week on Wedding Industry Insider, we’re joined by Julian Leaver. Julian is the founder of Julian Leaver Events, and he’s an international event planning and etiquette expert. During this interview, Julian shares his system for collecting data through questionnaires and using that data to power his decisions. This hour is full of inspiring reflection and actionable advice — here’s some of what you’ll get when you tune in for the full episode: The exact questions Julian Leaver includes on his feedback form A simple way to make changes based on your surveys and data Learn about the four types of buyers and how to design your website for your buyers Julian’s new business venture that could elevate the weddings you plan And… Julian Leaver’s #1 advice for wedding planners To hear our full interview with Julian, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Julian Leaver for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Learn more about Julian Leaver events here. Check out Julian’s newest service: Loo Power, a power generator designed for weddings and events. Listen to our Wedding Industry Insider interview with Sam Jacobson here. Are you reading along with Eddie? Here’s Arnold Schwarzenegger’s book! Questions? Get in touch with Julian or Eddie See what Timeline Genius can do for you! The post WII 178 – Julian Leaver’s Inspiring Approach to Data & Decisions appeared first on Timeline Genius Blog. | — | ||||||
| 9/30/25 | WII 177 – How Kayla Madden Gets So Many Vendor Referrals | Wedding vendors can be your most vocal supporters, bringing you couples that are excited to work with you. Kayla Madden shows us how to earn referrals. Ready to learn from Kayla’s creative authenticity? Tune in as we pick her brain on all kinds of topics: -How vendor referrals look different in the digital age – and how you can use that to your advantage -One booking form question that shows Kayla which clients to take on -Kayla’s genius-level Instagram strategies that ensure she’s getting in front of her ideal clients -One conversation that will help you impress vendors and level up your planning skills -And… Kayla’s #1 advice for wedding planners | — | ||||||
| 9/16/25 | WII 176 – Be the Quarterback of the Wedding with Mark Allan Groleau | How do you become the wedding planner that vendors want to work with? We asked officiant extraordinaire Mark Allan Groleau, and he’s got a straightforward answer that can elevate every wedding you plan. This week on Wedding Industry Insider, Mark’s got the real deal on how to treat your vendor team as a true team – and what part you play as the planner. Mark Allan Groleau is the founder of Unboring!Wedding, which helps wedding officiants create and deliver incredible ceremonies. This was a fun episode, because we picked Mark’s brain on so many aspects of his career. Here are some of our favorite topics this week: How ceremonies can elevate an entire wedding – and why so many officiants are failing couples with boring scripts. Mark’s unique advice for how to stand out as a great wedding planner How AI can help and hurt weddings – and wedding pros Inspiration from Mark’s journey as a wedding officiant and entrepreneur And… Mark’s #1 advice for wedding planners! To hear our full interview with Mark Allan Groleau, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Mark for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Join the affiliate program for Unboring!Wedding Academy here Today’s book recommendations from Mark are “Will it Fly?” by Pat Flynn and “Building a StoryBrand” by Donald Miller Listen to Eddie on the Venue RX podcast here Questions? Get in touch with Mark or Eddie Become the quarterback of your weddings — see what Timeline Genius can do for you! The post WII 176 – Be the Quarterback of the Wedding with Mark Allan Groleau appeared first on Timeline Genius Blog. | — | ||||||
| 9/2/25 | WII 175 – Holly Gray and Her ‘Outlandishly Wonderful’ Weddings | Are you excited and captivated by the weddings you plan? If you’re trying to appeal to everyone and take on any job, you’ll likely hit a point where you’re ready to take the next big step in your business: niching down and doing work that you’re proud of. On this week’s Wedding Industry Insider podcast, Holly Gray is with us to talk about her unique and colorful journey as a wedding planner. You can’t tell it now, but at one point, Holly was planning “milquetoast” weddings and was unhappy in her business. But then she made a shift – a gutsy rebrand that involved bold choices and unapologetic authenticity. Now? Holly brings “outlandishly wonderful” ideas to life through her company, Anything But Gray Events. And her interview will be an inspiration for anyone who wants their business to reflect their truest self and fuel their deepest creativity. Here are some of our favorite moments from Holly & Eddie’s captivating conversation: How Holly’s production background influences her work as a wedding planner Holly’s unique views on failure, spirituality, and entrepreneurship The value of community, and how niching down can help you find a strong support system How Holly Gray created her wedding planning pricing And… Holly’s #1 advice for wedding planners! To hear our full interview with Holly Gray, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Holly for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Learn all about WIPA (Wedding Industry Professionals Association) here. Check out Anything But Gray Events to see Holly’s beautiful work. Today’s book recommendations are “The Let Them Theory” by Mel Robins and “Can’t Hurt Me” by David Goggins. Questions? Get in touch with Holly or Eddie Take your wedding planning business to the next level. See what Timeline Genius can do for you! The post WII 175 – Holly Gray and Her ‘Outlandishly Wonderful’ Weddings appeared first on Timeline Genius Blog. | — | ||||||
| 8/19/25 | WII 174 – Is ChatGPT Your Next Big Referrer? Wedding Pro SEO Tips with Sara Dunn | Word of mouth, social media, Google searches. Your clients come from a lot of places, but are you ready for the newest source of wedding bookings? It’s time to get optimized for ChatGPT searches. On today’s Wedding Industry Insider Podcast, Sara Dunn joins us to talk about all things SEO – and how AI is changing the way wedding planners market their businesses. Sara is a digital marketing expert and SEO specialist for wedding pros. And during her fantastic interview, she’s dropping cutting-edge strategies for ChatGPT optimization. After all, while you’re learning how to harness AI for your workflow, couples are also using AI in their wedding planning journey. And if you can show up in their searches, you’ll get a huge leg-up on the competition. We love how Sara simplifies SEO so that you can show up for potential clients while staying focused on the work you love. Here is what you can look forward to in this week’s episode: The latest recommendations for blogging: what to post and how often to post (so you’re not wasting time!) What is an “online reputation,” and why it matters Sara Dunn’s favorite SEO tools Industry terms that can derail your search rankings When it’s time to hire someone for SEO And… Sara’s #1 advice for wedding planners! To hear our full interview with Sara Dunn, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Sara for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Listen to Sara Dunn’s 2018 podcast debut here! Work with Sara Does SEO and get ready to rank higher in search results. Questions? Get in touch with Sara or Eddie Ready to level-up your wedding planning workflow? See what Timeline Genius can do for you! The post WII 174 – Is ChatGPT Your Next Big Referrer? Wedding Pro SEO Tips with Sara Dunn appeared first on Timeline Genius Blog. | — | ||||||
| 8/5/25 | WII173 – Tech Recommendations Are Your New Super Power – with Ariel Faulkner-O’Brien | Photographers. Florists. DJs. We all know the staples of a preferred vendor list. But there’s a new category quietly reshaping how wedding planners build trust, streamline the process, and even increase their income: technology for engaged couples. Ready to curate a recommended tech list that will wow your clients? This week’s episode of Wedding Industry Insider is the perfect place to start. We’re joined by Ariel Faulkner-O’Brien, the Chief Marketing Officer for Sincere. You’ve likely heard of Sincere’s family of brands – this is the tech company that brings you Timehop, Punchbowl, and Memento. And now, they’re bringing you Lovebird, an elegant digital platform for wedding guest communication that will help your couples manage every touchpoint with guests, all in one place. Ariel brings so much marketing expertise to this episode and shares how digital recommendations — from wedding guest communication platforms like Lovebird to prenup services and tux rental sites — are the new VIPs in your vendor lineup. Tune in and learn how to recommend tech authentically, get pro tips for integrating them into your brand, and discover how affiliate programs can benefit both you and your clients. Plus, Ariel reveals her top marketing practices that have helped shape Sincere into such a trusted and profitable corporation. Here’s some of what you can look forward to in this awesome new episode: Tips for identifying & recommending tech in a way that feels natural and on-brand (not salesy) to clients How to increase revenue through affiliate and referral programs, and how to get started now with Lovebird’s affiliate program. Ariel’s genius-level practice of “fundamental prioritization” and how it can launch you toward success Time-tested marketing advice from Ariel’s incredible career. And… Ariel’s #1 advice for wedding planners! To hear our full interview with Ariel Faulkner-O’Brien, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Ariel for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Begin your recommended tech list by signing up for Lovebird’s affiliate program today! Questions? Get in touch with Ariel or Eddie The post WII173 – Tech Recommendations Are Your New Super Power – with Ariel Faulkner-O’Brien appeared first on Timeline Genius Blog. | — | ||||||
| 7/22/25 | WII 172 – Tracey Jazmin on Mindset Habits That Pay Off | High stakes, perfectionism, packed schedules – it’s all part of owning a wedding planning business, but it’s also unsustainable. So how do you handle the pressures of wedding entrepreneurship without facing burnout and stress? The answer from this week’s Wedding Industry Insider Podcast: mindset. If you’ve listened for a while, you know this is one of Eddie’s favorite topics. You’ll hear Eddie mention mindset repeatedly, but we rarely get to dig deep into this essential concept. But today, we’re dedicating our entire episode to mindset so you can harness its power for your wedding planning business. And to help guide us through this valuable conversation, we’ve got Tracey Jazmin with us. Tracey is a holistic business and mindset coach who specializes in helping women business owners, including wedding pros and creative entrepreneurs. Tracey is a fantastic resource because she has a background in weddings and photography, and her expertise in mindset is the perfect match for Eddie’s decades of dedication to it. During this episode, we’ll get a better understanding of mindset AND get actionable advice you can start using right away. Here are some of our favorite highlights: How Tracey gained control over her life through mindset (and how you can too!) When to ditch the surface-level solutions and go deep into mindset work A simple habit you can start now that will improve your mindset Tips for handling self-limiting beliefs Tracey’s true meaning of self-care, and how it can impact your business And… Tracey’s #1 advice for wedding pros To hear our full interview with Tracey Jazmin, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Tracey for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: You can find Tracey Jazmin on IG here Want more mindset help from Tracey? Work with here here. Check out these book recommendations from today’s episode: You Are a Badass at Making Money by Jen Sincero Secrets of the Millionaire Mind by T. Harv Eker Meditation: A Simple Eight-Point Program by Eknath Easwaran The Untethered Soul by Michael Alan Singer Questions? Get in touch with Tracey or Eddie Free up more time for mindset work – See what Timeline Genius can do for you! The post WII 172 – Tracey Jazmin on Mindset Habits That Pay Off appeared first on Timeline Genius Blog. | — | ||||||
| 7/8/25 | WII 171 – Logan Montague Is Making Social Media Marketing Fun Again | Are you struggling to keep up with social media marketing? Facebook, Instagram, TikTok – it’s supposed to be fun, but it can quickly become draining for wedding entrepreneurs. So, how can you make social media fun again? And how can you make it easy to market your wedding business online? Start by listening to this week’s Wedding Industry Insider! We’ve got Logan Montague on the podcast to talk about social media marketing, and you’ll love what she has to share about strategizing, creating content, and connecting with clients and vendors online. Logan Montague is a freelance marketing consultant, AND she’s the social media manager for Timeline Genius, so you know we trust her wisdom. Best of all: she’s giving us no-nonsense social media advice that’s going to really resonate with anyone who feels overwhelmed or burnt out with posts, shares, comments, and DMs. Here’s some of what you can look forward to in this week’s episode: A fun way to reverse-engineer your marketing strategy so you can reach your unique goals. Logan tells us how much time you should plan to spend on social media for your business and breaks down what you should do during that time How to use AI as you market your business Logan’s time-tested advice for in-person and traditional marketing. And… Logan’s #1 advice for wedding pros! To hear our full interview with Logan Montague, you can press the play button above. And be sure to subscribe to our podcast in iTunes, Spotify, or wherever you listen! We want to say a special thank you to Logan for sharing these insights with our Timeline Genius community. Please take this information, act on it, and carry on the journey toward fulfilling your dreams! Show Notes: Want more help with your social media strategy? Connect with Logan Montague here! Questions? Get in touch with Logan or Eddie See what Timeline Genius can do for you! The post WII 171 – Logan Montague Is Making Social Media Marketing Fun Again appeared first on Timeline Genius Blog. | — | ||||||
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