
App Marketing by App Masters
by Steve Young
Is this your podcast?Steve Young is an independent podcast creator known for his expertise in app marketing and entrepreneurship. He has built a reputation for providing actionable insights that help app developers and marketers navigate the complexities of pro…
Insights from recent episode analysis
Audience Interest
- app marketing strategies
- app store optimization
Podcast Focus
- app marketing growth hacks
- secrets of app store features
Publishing Consistency
- 1000 episodes published
- active for 8 years
Platform Reach
- available on major podcast platforms
- growing listener base
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 14 chart positions in 14 markets.
By chart position
- 🇺🇸US · Marketing#1395K to 30K
- 🇳🇱NL · Marketing#9010K to 30K
- 🇧🇷BR · Marketing#1101K to 10K
- 🇮🇳IN · Marketing#1611K to 10K
- 🇰🇷KR · Marketing#1931K to 10K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
9K to 41K🎙 Daily cadence·1,000 episodes·Last published today - Monthly Reach
Unique listeners across all episodes (30 days)
30K to 138K🇺🇸22%🇳🇱22%🇧🇷7%+11 more - Active Followers
Loyal subscribers who consistently listen
12K to 55K75K real followers tracked across platforms
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 22 epsHosts
Recent guests
Recent episodes
Copy Our $70,000/Month Apple Ads Strategy
Jun 24, 2026
Unknown duration
From $50 In The Bank To Multi-Million-Dollar Exit
Jun 20, 2026
Unknown duration
The Untapped Ad Revenue Opportunity for Mobile Apps
Jun 13, 2026
Unknown duration
Hidden Revenue Levers for Higher ROAS & LTV
Jun 9, 2026
10m 48s
Generative Engine Optimization (GEO): Grow Downloads With AI Search
Jun 6, 2026
1h 22m 04s
Social Links & Contact
Official channels & resources
Official Website
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/24/26 | ![]() Copy Our $70,000/Month Apple Ads Strategy | Want better results and ROI from your Apple Search Ads?In this video, I break down the exact Apple Ads campaign structure we use to manage over $70,000 per month in ad spend across mobile apps.You'll learn the two core campaigns we recommend starting with, how to structure your account for scale, and the common mistakes that waste budget and limit growth.Whether you're launching your first app or managing an established portfolio, this Apple Search Ads tutorial will help you build a stronger paid acquisition strategy in 2026.You'll learn:✅ The 2 Apple Ads campaigns every app should start with✅ How we structure accounts managing $70K+ monthly spend✅ Campaign setup best practices for 2026✅ Common Apple Search Ads mistakes to avoid✅ How to improve efficiency and scale profitable growth✅ When to expand beyond the initial campaign structureIndustry Report Mentioned:AppsFlyer Performance Index:https://www.appsflyer.com/resources/reports/performance-index/Need help growing your app?Visit App Masters for app growth consulting, ASO, Apple Ads, and monetization strategies:https://www.appmasters.comYou can also watch this video here: https://youtu.be/q3JuNLUKL1U*********************************************SPONSORSThe app growth playbook is changing fast.AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.Download it free from the link below: https://bit.ly/4uvoHGM*********************************************Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction. Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more*********************************************Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!*********************************************Follow us:YouTube: AppMasters.com/YouTubeInstagram: @App MastersTwitter: @App MastersTikTok: @stevepyoungFacebook: App Masters********************************************* | — | ||||||
| 6/20/26 | ![]() From $50 In The Bank To Multi-Million-Dollar Exit | What does it really take to raise money, find product-market fit, and build a startup worth acquiring in 2026?In this episode, we are joined by Susan Ho, an entrepreneur, startup advisor, and former founder who built and exited travel-tech startup Journy to Hopper. shares the lessons she learned building Journy from the ground up, raising capital, navigating the founder journey, and ultimately selling the company to Hopper.We dive into the realities of startup fundraising, why founders get stuck in the "need traction to raise money, need money to get traction" cycle, and how today's founders can leverage personal branding and social media to accelerate growth.If you're a founder struggling with growth, fundraising, or the emotional rollercoaster of building a business, this is a must-watch.A candid conversation filled with real lessons, mindset shifts, and the kind of "mental therapy" every entrepreneur needs from time to time. 🚀You will discover :✅ How Susan raised capital for Journy in the early stages✅ The biggest mistakes founders make when fundraising✅ How to find product-market fit without burning cash✅ How social media can accelerate growth for consumer apps✅ The behind-the-scenes story of selling Journy to Hopper✅ Advice for first-time founders raising money in today's marketLearn More:Check out: www.theevolvedfounder.com Follow Susan: https://www.instagram.com/susan_ho/Connect with Susan: http://linkedIn.com/in/shuchenhoWork with us to grow your apps faster & cheaper:http://www.appmasters.com/You can also watch this video here: https://youtube.com/live/FdansjRpR7I*********************************************SPONSORSThe app growth playbook is changing fast.AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.Download it free from the link below: https://bit.ly/4uvoHGM*********************************************Tired of handing 30% of every in-game sale to iOS and Android billing systems? Appcharge is the DTC monetization platform trusted by King, Huuuge, Tripledot, and SciPlay – giving studios a direct line to their players, and up to 95% of every transaction. Web stores, payment links, and a full Merchant of Record service covering taxes, compliance, and global payments – all in one platform. Visit appcharge.com to learn more*********************************************Yango Ads is offering 20% revenue boost bonus, sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus. This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!*********************************************Follow us:YouTube: AppMasters.com/YouTubeInstagram: @App MastersTwitter: @App MastersTikTok: @stevepyoungFacebook: App Masters********************************************* | — | ||||||
| 6/13/26 | ![]() The Untapped Ad Revenue Opportunity for Mobile Apps | Most app publishers are leaving ad revenue on the table, especially in under-monetized regions.In this episode, we are joined by Nana Landau, In-App Partnerships at Yango Ads, to discuss modern ad monetization strategies, how localized demand impacts publisher revenue, and why emerging markets represent one of the biggest untapped growth opportunities for mobile apps.We’ll explore real case studies, monetization trends, and practical ways app publishers can improve ad performance without increasing downloads.Whether you’re running a gaming app, utility app, fintech product, or subscription business, this session will help you better understand how to maximize ad revenue across global markets.We’ll also do live app monetization audits and discuss actionable opportunities publishers can implement immediately.You will discover:✅ Modern app ad monetization strategies for 2026✅ The hidden revenue opportunity in under-monetized regions✅ Ways to increase ad revenue without increasing installs✅ Common mistakes publishers make with monetization✅ Emerging market opportunities for gaming & mobile appsLearn More:🚀 Yango Ads is offering 20% revenue boost bonus.Sign up here: https://yango-ads.com/adnetwork/bonus20?utm_source=yt&utm_medium=social&utm_campaign=bonus This special offer is valid before June 30th, 2026. Don't miss your chance to monetize your apps smarter!Work with us to grow your apps faster & cheaper:http://www.appmasters.com/You can also watch this video here: https://youtube.com/live/-ERJj_nUpas*********************************************SPONSORSThe app growth playbook is changing fast.AppsFlyer’s State of eCommerce App Marketing Report 2026 breaks down the latest trends, benchmarks, fraud insights, and market-by-market data every app marketer should know before planning Q4.Download it free from the link below: https://bit.ly/4uvoHGM*********************************************Follow us:YouTube: AppMasters.com/YouTubeInstagram: @App MastersTwitter: @App MastersTikTok: @stevepyoungFacebook: App Masters********************************************* | — | ||||||
| 6/9/26 | ![]() Hidden Revenue Levers for Higher ROAS & LTV✨ | app monetizationsubscription strategies+4 | — | AppsFlyer | San Francisco | paywallstrial activations+4 | — | 10m 48s | |
| 6/6/26 | ![]() Generative Engine Optimization (GEO): Grow Downloads With AI Search✨ | Generative Engine OptimizationAI search+4 | David Andersen | BrandViz.AIGoogle+4 | — | Generative Engine OptimizationAI search+6 | AppsFlyerCODE | 1h 22m 04s | |
| 6/2/26 | ![]() How U-Haul Saved $3M By Adding This One Simple Feature✨ | app strategiescustomer experience+4 | David LoPresti | U-HaulAppsFlyer | — | U-Haulapp feature+6 | — | 6m 47s | |
| 5/26/26 | ![]() 7 Ad Monetization Hacks Top Apps Use in 2026✨ | ad monetizationapp revenue+4 | — | SpotifyNetflix+3 | — | app monetizationrewarded ads+3 | Yango Adsbonus20 | 15m 03s | |
| 5/23/26 | ![]() MAU Vegas 2026 Debrief: AI, Growth & What Actually Worked✨ | app growthAI+5 | — | — | — | app growthAI tools+6 | AppsFlyer | 1h 03m 49s | |
| 5/19/26 | ![]() This Fitness App Makes $200K a Month Using Only AI Video Ads✨ | AI video adsmonetization strategies+3 | — | MadMuscles | — | AI video adsMeta ads+3 | AppsFlyer | 12m 34s | |
| 5/16/26 | ![]() The App Distribution & Monetization Trends in 2026✨ | app monetizationapp distribution+4 | — | Business of AppsApp Founder's Community | — | app distributionmonetization trends+5 | SocialPeta | 1h 05m 40s | |
| 5/12/26 | ![]() Why Most Apps Are Failing in 2026: 7 Mistakes Killing Your App Success✨ | app developmentAI tools+3 | — | B7 DevApp Masters+1 | — | app successdevelopment mistakes+3 | SocialPeta | 24m 17s | |
| 5/9/26 | ![]() How He 3X’d Install-to-Paid in a Niche Fitness App Category✨ | app growthinstall-to-paid conversion+4 | Michael Durst | FaithFull AI Nutrition TrackerApp Masters | — | app growthinstall-to-paid conversion+4 | SocialPeta | 1h 27m 21s | |
| 5/5/26 | ![]() 3 Critical Mistakes Killing Your App Engagement✨ | app engagementdeep linking+3 | — | AppsFlyerApp Masters | — | app engagementdeep linking+5 | SocialPeta | 16m 25s | |
| 5/2/26 | ![]() Live App Growth Coaching: Scaling Apps in 2026✨ | app growthinfluencer marketing+4 | Gary Levitt | Future Moments | — | app growthinfluencer marketing+4 | — | 1h 09m 28s | |
| 4/28/26 | ![]() Live App Store Optimization Tutorial (ASO)✨ | App Store Optimizationkeyword research+4 | Flo | AppMastersGoogle Play Console+1 | — | ASOApp Store Optimization+6 | AppScreens | 34m 29s | |
| 4/21/26 | ![]() This Sleep Sounds App Makes $800K a Month (Copy Their Onboarding)✨ | app monetizationonboarding strategies+4 | — | BetterSleep appBetterSleep+2 | — | sleep sounds apponboarding flow+7 | — | 11m 23s | |
| 4/18/26 | ![]() The Secret User Psychology Behind 100M Users’ App✨ | user psychologyapp growth+4 | Colin Hodge | DOWNappfounders.co+2 | — | user behaviorapp retention+5 | AppScreens | 1h 07m 48s | |
| 4/14/26 | ![]() How to Create High-Converting AI UGC Ads in Minutes (No Creators Needed)✨ | AI UGC adsapp marketing+3 | — | CreateUGC | — | UGC adsAI marketing+3 | b7dev.com | 13m 59s | |
| 4/11/26 | ![]() How to Build an App Studio by Buying Apps [The Wall Street Playbook]✨ | app acquisitionapp valuation+4 | Josh Peleg | BlueThrone | — | app studiomobile apps+5 | AppScreens | 1h 14m 01s | |
| 4/7/26 | ![]() The Productivity App That Actually Stops Procrastination (Wisey App Review)✨ | productivityapp review+3 | — | WiseyApple | — | productivity appWisey app+3 | — | 12m 28s | |
| 4/4/26 | ![]() AI Apps & $6B Trends: What’s REALLY Working in 2026✨ | AI appsad creatives+3 | Summer Liu | SocialPeta | — | AI appsmicro-drama apps+3 | AppScreens | 1h 04m 49s | |
| 3/31/26 | ![]() This Self-Improvement App Might Kill MasterClass: RiseGuide Review (2026)✨ | self-improvementpersonal development+3 | — | RiseGuide | — | self-improvement appRiseGuide review+3 | Encore | 21m 29s | |
| 3/28/26 | ![]() Build Better Paywalls with AI✨ | paywallsAI+4 | Trent Hommeyer | Helium | — | paywallsAI+5 | Encore | 57m 18s | |
| 3/24/26 | ![]() App Monetization Tactics No One Is Talking About✨ | app monetizationsubscription apps+3 | — | — | — | app monetizationsubscription conversion+3 | AppScreens | 16m 15s | |
| 3/21/26 | ![]() How One Validated App Idea Turned Into a $70K/Month App✨ | app validationfitness app growth+3 | Vadim | kettlebell workouts appKBMH | — | app idea validationfitness app+3 | — | 1h 35m 47s | |
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Chart Positions
14 placements across 14 markets.
Chart Positions
14 placements across 14 markets.



















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