The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive
by Paul Sweeney
Is this your podcast?Insights from recent episode analysis
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Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
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Total monthly reach
Estimated from 1 chart position in 1 market.
By chart position
- 🇮🇹IT · Entrepreneurship#1121K to 10K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
500 to 5K🎙 ~2x weekly·219 episodes·Last published 4d ago - Monthly Reach
Unique listeners across all episodes (30 days)
1K to 10K🇮🇹100% - Active Followers
Loyal subscribers who consistently listen
300 to 3K
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 21 epsHost
Recent guests
Recent episodes
The Hidden Cost of People Problems
Aug 31, 2026
29m 22s
The Human Firewall: Your Best Defence Against Cybercrime
Aug 24, 2026
39m 04s
The Growth Opportunities Hiding in Plain Sight
Aug 17, 2026
36m 45s
The Hidden Driver of High-Performing Teams: Collective Confidence
Aug 10, 2026
37m 46s
The Signature Story: Turning Everyday Experiences Into Business Impact
Aug 3, 2026
32m 22s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 8/31/26 |  The Hidden Cost of People Problems | Most business owners know their people matter, but sales, customers, delivery and cash flow often take priority. The problem is that unresolved people issues rarely stay contained. They can lead to poor performance, staff turnover, lost knowledge and owners spending too much time putting out fires. In this episode of The Business Behind Your Business, Paul Sweeney speaks with Dee Benno about treating people management as a core business discipline rather than a soft skill. They explore how sm... | 29m 22s | ||||||
| 8/24/26 |  The Human Firewall: Your Best Defence Against Cybercrime | Most business owners think cybersecurity is a technology problem. They invest in software, antivirus programs, stronger passwords, and IT support, believing those tools will keep them safe. But what if the biggest cybersecurity risk in your business isn't your technology at all? In this episode, cybersecurity expert Robert Siciliano explains why cybercriminals are increasingly targeting people rather than systems, and why understanding human behaviour may be your strongest defence against fra... | 39m 04s | ||||||
| 8/17/26 |  The Growth Opportunities Hiding in Plain Sight | Most business owners think growth comes from more sales, more customers, or working harder. But what if some of your best growth opportunities are already sitting right in front of you? In this episode of The Business Behind Your Business, Paul Sweeney speaks with entrepreneur and investor Michael Weinhouse about how strategic partnerships, acquisitions, and simple business conversations can unlock significant growth opportunities. Drawing on his experience building Logical Position into a co... | 36m 45s | ||||||
| 8/10/26 |  The Hidden Driver of High-Performing Teams: Collective Confidence | Why do some businesses with talented people and a clear strategy still struggle to get results? In this episode of The Business Behind Your Business, Paul Sweeney speaks with leadership expert and author Dr André Martin about why team performance isn't driven by strategy alone. It's driven by collective confidence, the shared belief that people can succeed together. Drawing on his experience with organisations such as Google, Nike, Mars, and Target, André shares practical insights that busine... | 37m 46s | ||||||
| 8/3/26 |  The Signature Story: Turning Everyday Experiences Into Business Impact | Most business owners have valuable experiences, lessons, and insights to share, but many struggle to communicate them in a way that connects with others. In this episode, Paul Sweeney speaks with communication and storytelling expert Robert Kennedy III about how business owners can uncover their signature story and use it to build trust, credibility, and stronger relationships. What you'll learn: Why everyone has stories worth telling The difference between storytelling and simply sharin... | 32m 22s | ||||||
| 7/27/26 |  The Follow-Up Gap That's Costing Your Business Sales | Most business owners have heard that "the money is in the list." But building an email list is only the beginning. The real challenge is staying in touch with prospects and clients without sounding pushy, salesy, or becoming the business everyone unsubscribes from. In this episode, Paul Sweeney sits down with email marketing strategist Ely Delaney to unpack a simpler, more effective approach to email marketing. They discuss how to build trust, create genuine relationships, and stay top of min... | 45m 17s | ||||||
| 7/20/26 | business numberspricing strategy+3 | Jeff Glick | — | — | business growthrevenue+3 | — | 32m 31s | ||
| 7/13/26 | business overwhelmsmall actions+4 | Dr Christiane Schroeter | — | — | business overwhelmsmall steps+5 | — | 37m 04s | ||
| 7/6/26 | business operationsscalability+3 | Ron James | fractional Chief Operating Officer | — | business growthscaling+3 | — | 31m 53s | ||
| 6/29/26 | Gen Zleadership+3 | Trudy MacDonald | — | — | Gen Zleadership+5 | — | 34m 21s | ||
| 6/22/26 | business failurecrisis management+3 | — | turnaround experts | — | business failurecrisis+4 | — | 24m 01s | ||
| 6/15/26 | freedom in businesswork-life balance+3 | Chris Papin | — | — | freedombusiness ownership+4 | — | 38m 52s | ||
| 6/8/26 | data-driven advertisingmarketing strategies+3 | Skip Wilson | — | — | data-drivenadvertising+3 | — | 31m 23s | ||
| 6/1/26 | leadershipteam culture+3 | Lisa Even | — | — | leadershipteam culture+3 | — | 30m 02s | ||
| 5/25/26 | storytellingbusiness strategy+3 | Chris Baron | — | — | storytellingbusiness tool+5 | — | 34m 55s | ||
| 5/18/26 | business planningsmall business+3 | — | — | — | business planplanning+3 | — | 35m 45s | ||
| 5/11/26 | marketingbusiness strategy+3 | Kae Wagner | — | — | marketing tacticsbusiness owners+3 | — | 31m 58s | ||
| 5/4/26 | email marketinge-commerce growth+3 | Steven Gringlas | Picos Media | — | email marketinge-commerce+3 | — | 31m 25s | ||
| 4/27/26 | B2B growthreferrals+3 | Colin Gallagher | LinkedIn | — | B2Breferrals+3 | — | 32m 13s | ||
| 4/20/26 | business acquisitionwealth building+3 | Sidd Bahree | — | — | business acquisitionpassive investments+3 | — | 32m 27s | ||
| 4/13/26 | accountability gapbusiness growth+3 | Forrest Derr | — | — | accountabilitybusiness owners+4 | — | 29m 17s | ||
| 4/6/26 | AI in e-commerceSEO changes+3 | Matthew Stafford | ChatGPTCopilot+2 | — | AI searche-commerce+3 | — | 25m 29s | ||
| 3/30/26 | international patentsintellectual property+3 | Austin Bonderer | The Business Behind Your Business | — | international patentsintellectual property+3 | — | 28m 12s | ||
| 3/23/26 | true wealthwomen in business+3 | Nancy Griffin | Women, Worth & Wellness | — | wealthwomen+5 | — | 26m 36s | ||
| 3/16/26 | LinkedIn marketingbusiness opportunities+3 | John Nemo | LinkedIn | — | LinkedInbusiness growth+3 | — | 39m 17s | ||
Showing 25 of 239
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Chart history for The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive
Peaked at #112 in Italy, currently #112 in Italy.
| Market | Genre | Peak | Current | Trend |
|---|---|---|---|---|
| Italy | — | #112 | #112 | — |
Chart Positions
1 placement across 1 market.
Chart Positions
1 placement across 1 market.