The Online Course Show

If ChatGPT is still the only AI tool you’re using, this episode will help you take the next step. In this episode of The Online Course Show, I’m sharing the AI tools I’m actually using in 2026. Not a giant list of random apps. Just the ones that are saving me time and changing how I work. I talk about why I’ve been using Claude as my daily driver AI, how to get better results with simple prompting habits, why “do research” is one of my favorite phrases to add to a prompt, and how Wispr Flow has made it much easier to give AI the context it needs. I also walk through Claude Cowork, how I use Rocky in my own business, why Pikzels has become part of my YouTube workflow, and why Claude Code is worth trying even if you don’t think of yourself as a coder. If AI feels overwhelming, don’t try to learn everything at once. Pick one tool. Try one workflow. Build from there. IN THIS EPISODE • Why ChatGPT is only the beginning • Why I’m using Claude as my main AI tool • How to use “do research” to get better answers • Why AI can sound confident and still be wrong • How to use ELI5 prompts • How to make AI review your work from your audience’s perspective • Why Wispr Flow makes prompting faster • What Claude Cowork does • How Pikzels helps with YouTube thumbnails • Why Claude Code is useful beyond coding CHAPTERS 00:00 Why ChatGPT is only the beginning 01:57 Claude as my daily driver AI 05:42 Prompting tips that make AI more useful 08:54 A simple demo of AI guessing confidently 11:15 ELI5 and audience-review prompts 15:45 Wispr Flow and voice-first prompting 19:24 Claude Cowork and AI agents 22:36 Pikzels for YouTube thumbnails 25:30 Claude Code for apps and bigger projects 29:15 Where to start if AI feels overwhelming   LINKS AND RESOURCES Claude: https://claude.com/download Wispr Flow: https://wisprflow.ai/r?JACQUES92 Pikzels: https://pikzels.com/?via=jacques63 Watch on YouTube: https://youtu.be/AzQiZEiQF-8 Get your Personalized AI Game Plan: https://jacqueshopkins.com/ai-start   Some links may be affiliate links, which means I may earn a commission at no extra cost to you.

What if you could stop guessing about your online course funnel—and just build the one that actually sells? In this episode, I’m joined once again by John Ainsworth of Data Driven Marketing. John’s tested countless funnels across real online course businesses and breaks down the three that are consistently working right now. Whether you're new to funnels or looking to fine-tune your current setup, this conversation is packed with practical, up-to-date strategies to help you convert more students. We also dive into why he rarely uses webinar funnels with clients (even though he loves them), what works better for lower-priced courses, and how high-ticket coaching offers can dramatically increase revenue—even in niches like banjo or piano. If you're feeling stuck on the funnel front, this episode will help you identify what to build next based on your price point and audience size. Watch the Free Workshop: https://oc.show/workshop Watch on YouTube: https://youtu.be/pIOYyCJiAGgJohn's Website: https://datadrivenmarketing.co/podcast/ Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

Tune in for Jacques to rank the top 20 online course platforms!

In this episode, I welcome back Caleb Ulku—my go-to SEO expert—who last joined the podcast seven years ago. We’re diving into how much has really changed (and how much hasn’t) in the world of SEO with the rise of AI and tools like ChatGPT. You’ll hear about the strategies that still work today, how AI is changing the game, and why SEO is far from dead. Whether you're trying to rank on Google or get your course recommended by ChatGPT, this episode gives you the practical insights to make it happen. Watch the Free Workshop: https://oc.show/workshop Watch on YouTube: https://youtu.be/9rQwqbxCYDgGuest's Website: https://www.youtube.com/@calebulku Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

In this episode, I’m pulling back the curtain on a major family adventure—our 4-month RV road trip across the U.S.—and the surprising business lessons that came with it. From the Florida Keys to the cliffs of California, this journey wasn't just about travel—it was about testing the lifestyle freedom that an online course business can offer. I’m sharing our favorite stops, a few mishaps, and five key insights I gained that could impact how you run your business and live your life. Watch the Free Workshop: https://oc.show/workshop Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy  

Imagine spending months building the perfect online course—only to hear crickets at launch. In this episode, I break down why that happens and reveal the critical mistake many course creators make: skipping validation. I walk you through five proven validation methods, from simple surveys to powerful presale strategies, that will help you avoid wasted effort and ensure there’s real demand for your course before you create it. Whether you’re new to course creation or refining your next big idea, this episode will give you the tools to confidently move forward and build a course people actually want. Join me as I share insights gained from over 12 years in the online course business and $4 million in sales - plus practical steps you can implement today! Watch the Free Workshop: https://oc.show/workshop Watch on YouTube: https://youtu.be/dmuG-q4ge1g  Links & Resources: Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

In this episode, I’m breaking down the top 8 mistakes online course creators make, ranked from least to most damaging. These are the exact pitfalls that can cost you sales, waste your time, and hold you back from the impact you're meant to have. After working with hundreds of course creators (and making a bunch of these mistakes myself), I’ve seen firsthand what separates success from frustration. Whether you're just getting started or deep in the trenches, this episode will help you avoid costly missteps and stay on track toward building a thriving course business. Watch the Free Workshop: https://oc.show/workshop Watch on YouTube: https://youtu.be/v2q80L6y3ew Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy

What if you could boost your course sales every month—without ads, new launches, or more work? In this episode, I’m pulling back the curtain on Relaunch Magic, the system I use to re-engage non-buyers and turn them into customers automatically. If you’ve got an evergreen funnel and leads who didn’t convert, this strategy can help you bring them back in a way that feels natural—not pushy. I’m sharing how it works, why it’s better than live launching, and how you can set it up to run on autopilot. Watch the Free Workshop: https://oc.show/workshop Watch on YouTube: https://youtu.be/9t7tpTP2juo Sign up for Jacques’ Journal: https://www.theonlinecourseguy.com/Apply for Coaching: https://www.theonlinecourseguy.com/coachingWatch the Free Workshop: https://www.theonlinecourseguy.com/workshopFree Kajabi Course and 1 month Trial: http://everyclickkajabi.com/Free Skool Course and 14 day Trial: https://www.skool.com/refer?ref=c725cf8892fe42c8bb37dd7e5ffc2575Instagram: https://www.instagram.com/theonlinecourseguy/Threads: https://www.threads.net/@theonlinecourseguyX: https://twitter.com/onlinecourseguy