Woman of Influence

In this episode, I sit down in my home studio with Cait Scudder, founder of The Millionaire Mother movement and the brilliant author of her brand new book Born for Both. By the time this episode airs, Cait will be a mother of four and her book will be out in the world, and I could not think of a more timely, grounding, and necessary conversation to share with you. We dig into what it really means to steward both a legacy inside the home and inside the world, and why so many of us have been operating on default programming that keeps us burnt out, bottlenecked, and quietly collapsing behind the scenes. Cait breaks down the Matriarch Operating System, the four archetypes most women unknowingly embody (the maiden, the martyr, the girl boss, and the man), and the 4H framework (head, heart, hands, home) she lays out in her book to help mother CEOs stop white-knuckling and start building a village that actually holds them. We get into the heartbreaking story of her grandmother that opens the book, the research on cortisol and children's stress response, why mom wine culture and mommy group trauma bonding is doing more damage than women realize, and the critical difference between falling into victimhood and using motherhood as fuel to rise. If you've ever felt the pull between being present at bath time and showing up for your business, this episode will meet you exactly where you are and shift the way you think about both. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Meet Cait Scudder 01:48 Born for Both Meaning 04:19 Motherhood to Movement 08:15 Matriarch OS Village 13:41 Archetypes and Presence 18:02 Martyr Story and Legacy 23:33 Social Media Trauma Bonding 28:26 Community and Environment QUOTABLES: "True influence is being a conduit, and being a channel for something greater to move through." — Cait Scudder "The fuel to rise does not have to then go into workaholism and insanity." — Julie Solomon GUEST RESOURCES: [GET BORN FOR BOTH] Order Cait Scudder's brand new book, Born for Both, your invitation to steward both motherhood and your creative mission with the Matriarch Operating System she teaches inside. Order the book here.  [LISTEN TO THE MILLIONAIRE MOTHER PODCAST] Tune into Cait's podcast for conversations on building wealth, raising kids, and stepping into your matriarch identity. Listen here. [FOLLOW CAIT ON INSTAGRAM] Connect with Cait on Instagram @themillionairemother for behind-the-scenes insights from her life as a mother of four, author, and movement builder. [LEARN MORE ABOUT CAIT] Visit themillionairemother.com to explore her mastermind, retreats, and resources for mother CEOs ready to build without burning out. RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [EVERYTHING YOU NEED TO RUN YOUR BUSINESS]With this platform, you can handle product management, marketing, and sales all in one place, making your life easier and your business smoother. Start here.

In this episode, I'm sharing something I recently taught in a live training with a group of brilliant online coaches and entrepreneurs. It's the timeless strategies of subtraction, scaling, and automation that let me run a business without constantly having to reinvent the wheel or physically show up to sell something in order to make money. That, to me, is not the definition of freedom. And it's not the way I roll. I get real about the month my older sister passed away in January 2023, when my business still made $208,000 even though I wasn't in the mood to sell, because my sales system was already built to compound whether I was there or not. I share why I resisted funnels for two full years thinking they were "too bro marketer," how I recently made over $50K on a 10-day Hawaii trip without selling a thing, and the truth about why ads don't work for most people (spoiler: it's not the ad agency, it's the messaging). If you're ready to stop wearing the badge of burnout and finally let automation carry the weight of your business, this episode is your permission slip. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Welcome and Mission 00:49 Training on Scaling 02:13 Grief and Revenue 04:51 Systems Not Hustle 09:08 Why Funnels Matter 11:04 Messaging Before Ads 14:38 Delegate and Simplify 16:29 Freedom Stories 17:18 Get Help and Next Steps 20:24 Wrap Up and Subscribe QUOTABLES: "The money doesn't stop. It doesn't freeze if I'm not physically showing up to sell." — Julie Solomon "Funnels, they are what do this work for you behind the scenes." — Julie Solomon "Messaging is your number one priority. Always and forever, it will never change." — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram! MUST HAVES THIS MONTH: [GROW WITH EASE USING THIS PLATFORM]Whether you’re just getting started or scaling, this tool helps you grow your business with ease. Check it out here.

In this episode, I'm getting into the three specific things I doubled down on this year that made all the difference in calling in ideal clients at a completely new level including six-figure months during the "off season," posting only twice a week, and taking nearly a month off this summer while still seeing massive sales. This isn't theory. It's exactly what I did, and exactly what I teach my clients to do. If you're not converting people from your content the way you know you should be, this episode is going to give you the roadmap. I break down why casting a wider net is a trap, why speaking to "anyone your work could benefit" is why you're not hitting consistent 50K plus months, and how to go from shallow and wide to laser-focused for every single offer in your ecosystem. I share the story of the client who invested in a $20K VIP day even though she wasn't at the revenue milestone I typically work with (because she saw herself in my content), why "me, me, me" language is quietly killing your conversions, and the one question every entrepreneur is asking wrong when they sit down to create content. If you're ready to end the year strong, tighten up your messaging, and finally see your content sell for you like hotcakes, this is your episode. Liked this episode? Make sure to subscribe to our podcast and leave a review with your takeaways, this helps us create the exact content you want!  KEY POINTS: 00:00 Welcome and Mission 01:15 The First Shift: Speak Directly to Your Ideal Client 02:47 Why "Shallow and Wide" Is Costing You Sales 04:20 Six-Figure Months in the Off-Season, Posting Twice a Week 06:44 The $20K VIP Day From a Not-Yet-Six-Figure Client 09:00 The Second Shift: Stop Using "Me Me Me" Language 10:26 Don't Be the Best, Be the Only 13:00 Stop Selling the Airplane, Sell the Transformation 15:32 The Third Shift: You're Asking the Wrong Question 17:38 Closing and How to End the Year Strong QUOTABLES: “To triple your income, focus on targeted content. Content should support what you are selling.” — Julie Solomon “Identify and understand your ideal client deeply. Your messaging should resonate with their needs.” — Julie Solomon “Align your content strategy with your sales goals. Quality content is more effective than quantity.” — Julie Solomon RESOURCES: [UNSCRIPTED RETREAT 2027] Where your voice, your message, and your identity become one. February 3–5, 2027 • Nashville, Tennessee APPLY HERE [THE REVENUE ACCELERATOR] Book a strategy call to explore whether The Revenue Accelerator is the right next step for your business and leadership. Apply and schedule your call today. [ORDER] my book or Audible, Get What You Want: How to Go From Unseen to Unstoppable so you can leverage the power of your own influence. Follow Julie on Instagram!MUST HAVES THIS MONTH: [SHOP SMARTER WITH THIS PLATFORM] From inventory management to customer engagement, this platform simplifies every aspect of running your business. Get started here.