Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
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Total monthly reach
Estimated from 3 chart positions in 3 markets.
By chart position
- 🇫🇮FI · Entrepreneurship#137500 to 3K
- 🇨🇴CO · Entrepreneurship#155500 to 3K
- 🇮🇸IS · Entrepreneurship#169500 to 3K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
450 to 2.7K🎙 Daily cadence·501 episodes·Last published today - Monthly Reach
Unique listeners across all episodes (30 days)
1.5K to 9K🇫🇮33%🇨🇴33%🇮🇸33% - Active Followers
Loyal subscribers who consistently listen
600 to 3.6K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
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* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 13 epsHost
Recent guests
Recent episodes
#811: Turning a Side Hustle into a Sustainable Business
May 12, 2026
Unknown duration
Five Minute Friday: How to Design a Boutique That Increases Sales: 10 Must Have Features
May 8, 2026
Unknown duration
#810: The Growth Blueprint Behind Record-Breaking Stores
May 5, 2026
Unknown duration
Five Minute Friday: How To Create An Eye-Catching Window Display that Draws Customers In
May 1, 2026
6m 01s
#809: How to Win with Ads in the New Algorithm Era
Apr 28, 2026
39m 56s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 5/12/26 | #811: Turning a Side Hustle into a Sustainable Business | What does it actually take to build a boutique business that lasts — not just for a season, but for decades? Jennifer Kok of Next Wave Business Coaching joins Ashley to share the lessons she learned after building, scaling, and eventually selling her bakery business after 20 years. Jennifer breaks down the systems, mindset shifts, and leadership principles that helped her create a sustainable business instead of just another hustle. You'll learn: The "9 pillars" framework for building a sustainable business Why most entrepreneurs quit before the breakthrough The mindset shifts every entrepreneur must make to scale How to build a business you can eventually sell Join The Boutique Hub Summer School Jennifer Kok & Next Wave Business Coaching: Facebook: @nextwavewithjen Instagram: @NextWavewithJen LinkedIn: @jenniferowenskok Website: nextwavebusinesscoaching.com ➡️ FREE Case Study ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 5/8/26 | Five Minute Friday: How to Design a Boutique That Increases Sales: 10 Must Have Features | What actually makes a boutique work — beyond just looking beautiful? In this Five Minute Friday, Joell from JR Visual Design breaks down the top design and functional features every boutique owner should be thinking about when creating or updating their retail space. From fitting rooms and lighting to merchandising fixtures and backroom organization, this episode focuses on the details that directly impact customer experience, daily operations, and sales. You'll learn: Why beauty without function hurts sales The biggest boutique layout mistakes owners make How fitting rooms impact buying decisions How to maximize every inch of your retail space Join The Boutique Hub JR Visual Design & Merchandising: Website: jrvisualdesign.com Instagram: @jrvisualdesigns | — | ||||||
| 5/5/26 | #810: The Growth Blueprint Behind Record-Breaking Stores | What if the difference between struggling stores and record-breaking ones isn't luck… but a clear blueprint? Ashley Alderson sits down with Scarlett Murphy, of Boutique Hub Black, to break down what's actually driving growth inside some of the most successful boutiques right now. From dialing in your content strategy to understanding your data and building a real marketing system, this episode unpacks the exact foundation behind stores hitting their biggest years ever. You'll learn: Inside Boutique Hub Black The 3 core pillars behind sustainable growth Why content—not ads—is the true growth driver What top-performing boutiques have in common How to use community-driven marketing If you've ever felt like you're doing all the things but not seeing the results, this is the clarity you've been missing. Join The Boutique Hub Join Boutique Hub Black __________________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 5/1/26 | Five Minute Friday: How To Create An Eye-Catching Window Display that Draws Customers In✨ | window displaymarketing+3 | Joell | JR Visual DesignThe Boutique Hub | — | window displaymarketing tool+3 | — | 6m 01s | |
| 4/28/26 | #809: How to Win with Ads in the New Algorithm Era✨ | marketing strategiesboutique growth+4 | Zoe Spencer | Boutique Hub BlackThe Boutique Hub+1 | — | boutique marketingads strategy+3 | — | 39m 56s | |
| 4/24/26 | Five Minute Friday (Couch Conversations): What is a Boutique?✨ | boutique businessentrepreneurship+4 | Sara | The Boutique Hub | — | boutiquesmall business+5 | — | 5m 06s | |
| 4/21/26 | #808: Shopify Best Practices for Boutique Owners✨ | Shopifywebsite conversion+2 | Dylan Welling | ShopifyBoutique Hub Black+2 | — | homepage layoutproduct pages+3 | — | 42m 39s | |
| 4/17/26 | Five Minute Friday (Couch Conversations): What No One Talks About in Business✨ | loneliness in businessemotional side of entrepreneurship+2 | — | The Boutique HubTikTok | — | business buildingentrepreneurship+2 | — | 5m 26s | |
| 4/14/26 | #807: Andromeda Changed Everything: What Retailers Need to Know✨ | Facebook adsorganic content+6 | Jeff Fenn | AndromedaBoutique Hub Black+6 | — | boutique growthad performance+2 | — | 42m 40s | |
| 4/10/26 | Five Minute Friday (Couch Conversations): Why Most Boutique Owners Never Finish What They Start✨ | entrepreneurshipbusiness growth+2 | Sara Burks | The Boutique HubTikTok | — | focusrevenue+3 | — | 5m 40s | |
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| 4/7/26 | #806: The Messy Middle of Building a Business✨ | business growthentrepreneurship+1 | Alyssa Wagler | Color Guru AcademyTop Notch Boutique+2 | — | boutiquebusiness development+1 | Color GuruBOUTIQUE350 | 22m 42s | |
| 4/3/26 | Five Minute Friday (Couch Conversations): The Real Questions Boutique Owners Need to Answer✨ | businessentrepreneurship+3 | Sara Burks | The Boutique HubTikTok | — | hard questionsbusiness growth+3 | — | 6m 21s | |
| 3/31/26 | #805: Why Community Is the Secret to Long-Term Success✨ | communityretail+3 | April Burks | Color Guru AcademyLove Ivy Boutique+1 | — | boutiqueentrepreneurship+3 | Color GuruBOUTIQUE350 | 28m 18s | |
| 3/27/26 | Five Minute Friday (Couch Conversations): The Ins & Outs of Business✨ | businessentrepreneurship+3 | Sara Burks | The Boutique HubPinterest+1 | — | AI-powered retailboutique owners+1 | — | 4m 47s | |
| 3/24/26 | #804: The Ultimate Market Buying Tool Every Boutique Owner Needs✨ | inventory managementmarket buying+1 | Ulla Hald | FavesUlla Hald+2 | — | FAVEScash flow+2 | — | 32m 19s | |
| 3/20/26 | Five Minute Friday: Sales Are Down... Now What?✨ | salesbusiness strategy+1 | — | ShopifyThe Boutique Hub+2 | — | CEO resetpanic management+1 | — | 8m 21s | |
| 3/17/26 | #803: How to Navigate Cash Flow, Inventory, and Survival Seasons | Sponsored by Color Guru This episode is sponsored by Color Guru. Boutique Chat listeners receive $350 off Color Guru Academy with code: BOUTIQUE350. Learn more at: https://www.colorguruacademy.com/ _____________________ What do you do when your boutique hits one hard month… and then another… and another? In this episode, Ashley sits down with Jessica Brown of Pink on Pickens Boutique in Abbeville, South Carolina, for a real and honest conversation about rebranding, financial stress, faith, community, and what it looks like to keep going when business feels heavier than ever. Jessica shares how she transitioned from teaching into retail, why she rebranded from Jessica's Closet to Pink on Pickens, and how one of the hardest seasons in business forced her to ask for help, lean into community, and get crystal clear on her purpose. You'll learn: How Jessica successfully rebranded her business without losing customer trust What happened when one bad month turned into a much bigger financial struggle The importance of reserves, trusted advisors, and local banking relationships How faith, handwritten notes, Bible study, and community helped strengthen her business Join The Boutique Hub Jessica Brown & Pink on Pickens Boutique: Facebook: @PinkOnPickens Instagram: @PinkOnPickens Website: pinkonpickens.com Mary Landgrebe: Website: retailinventorysolutions.com Instagram:@wellretailed ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 3/13/26 | Five Minute Friday: 3 CEO Shifts for Working Moms | How do you build a business while raising a family without feeling like you're failing at one or the other? For many working moms and boutique owners, the pressure to balance motherhood and entrepreneurship can feel overwhelming. The truth is, the idea of perfect "balance" doesn't really exist. Instead, it's about understanding the season you're in and making intentional choices about where your energy goes. In this Five Minute Friday episode, Ashley shares her personal journey —and the lessons she's learned while building a business and raising three kids along the way. You'll learn: Why the idea of "balance" in motherhood and business is often unrealistic The powerful mindset shift that helps eliminate working-mom guilt How to stop comparing your life to other moms or entrepreneurs online Why integrating your kids into your entrepreneurial journey matters How redefining "presence" can transform both your business and family life Join The Boutique Hub ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 3/10/26 | #802: The Financial Foundations Every Retailer Needs to Get Right | Numbers do not have to be the part of business you avoid. Ashley is joined by Christyne Gray of She Profits Now, for a practical & helpful conversation on the money side of running a Boutique - bookkeeping, cash flow, inventory planning, and tax preparation for boutique owners. They unpack the financial basics every retailer needs to understand, from setting up the right bank accounts and using QuickBooks effectively to protecting inventory dollars, planning for taxes year-round, and avoiding common mistakes with debt and discounting. If you've ever felt overwhelmed by the money side of your business, this episode will help you feel more confident, prepared, and in control. You'll learn: Why boutique owners often fear numbers — how to make financials simple and empowering The basic bookkeeping systems every boutique should have How to protect your cash flow with smarter inventory and spending guardrails Why debt like Shopify Capital can quietly destroy a retail business How to prepare for taxes year-round and avoid the most common tax mistakes Join The Boutique Hub Make sure to save the date 👇 2026 Retail Summit Christyne Gray & She Profits Now: Website: sheprofitsnow.com Instagram: @ChristyneGray Facebook: @ChristyneGray ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 3/6/26 | Five Minute Friday: 5 Biggest Misconceptions About Being a Boutique Owner | In this Five Minute Friday, Ashley Alderson breaks down the FIVE BIGGEST MISCONCEPTIONS about owning a boutique—the myths that often surprise new business owners once they're actually in the trenches of running a retail business. While starting a boutique has never been easier, building a profitable and sustainable one requires far more than great products and a beautiful Instagram feed. Ashley shares the realities behind inventory management, customer support, time commitment, profitability, and what it really takes to succeed in the retail industry. If you're currently running a boutique or thinking about starting one, this episode will help you reset expectations and focus on the strategies that truly drive success. Join The Boutique Hub ____________________________ Message me on Instagram Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 3/3/26 | #801: The 2026 Retail Reset: Retail Is Changing. Are You? | We are officially back! Season 8 kicks off with a powerful conversation about the 2026 Retail Summit and why this next season of retail will require new tools, new strategies, and a new level of connection. Ashley Alderson and Samantha Conner pull back the curtain on what's coming August 16–17 in Dallas… and why being in the room matters more than ever. This isn't just another conference. It's two packed days of hands-on training, retail strategy, vendor connection, immersive learning, and real community — all happening at a brand-new luxury location. And yes… there are some major reveals inside this episode. You'll learn: Why retail success requires more than just listening to podcasts — it requires proximity The big location announcement: moving to the Hilton Anatole in Dallas Why this season of business requires tools we've never used before VIP experience details and early bird member access A secret new tool launching LIVE at Summit Make sure to save the date 👇 2026 Retail Summit Join The Boutique Hub ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 1/23/26 | Five Minute Friday: The 13 Strategies Boutique Owners Need for 2026 | As we wrap up Season 7 of the Boutique Chat Podcast, I wanted to pause—right where you're listening—and take an honest look at where the retail industry stands today and where it's headed next. Based on 1,000's of conversations with boutique owners over the past year, this episode breaks down 13 key focus areas that are truly working right now and will matter most in 2026. These aren't trends for trends' sake—these are strategic shifts, mindset changes, and operational priorities that will help you grow with clarity, confidence, and profitability. We'll talk about how consumer behavior shifted in 2025, why trust and community matter more than ever, how to use AI without losing your voice, and what successful retailers are doing differently as we move into the next season. Industry Reset: Where Retail Stands Now How 2025 reshaped consumer spending and buying behavior Why value and trust now matter more than impulse and volume The impact of tariffs, de minimis changes, and the shift back toward small business support Join The Boutique Hub ____________________________ Message me on Instagram - Which of the 13 stood out most? - What you loved (or didn't) in Season 7 - Who you want to hear from in Season 8 Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 1/20/26 | #747: Blending Home, Gift, Apparel, and Events into One Profitable Business | What if the fastest way to grow your boutique… isn't more products, but a better experience? In this episode, Ashley sits down with Hannah Carlson of Mulberry Market Co. Hannah shares her story of how she went from selling jam at a veggie stand on her parents' farm to building a booming, curated retail brand—then she moved across the country and essentially started over. We get into the real play-by-play: switching systems, barcoding, syncing Shopify + Lightspeed, adding apparel, leaning into local makers, and building a workshop/event machine that brings new customers through the door (and actually converts them). You'll learn: How Hannah accidentally built a business from a mulberry tree… and why it worked The "local makers" strategy that filled a bigger space and fueled word-of-mouth growth Why apparel became a growth lever—and the buying/turn differences vs. home + gift Margin realities: women's apparel vs. kids, plus pricing pressure in home + gift Workshops as a funnel: paid events that create community, drive traffic, and trigger purchases Join The Boutique Hub Retail Bootcamp Hannah Carlson & Mulberry Market Co. Website: mulberrymarketco.com Instagram: @mulberrymarketco Facebook: @mulberrymarketco ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 1/16/26 | Five Minute Friday: You Can't Build a Business While Running on Empty | Burnout is one of the most common struggles for boutique owners, retailers, and small business owners—and it's rarely caused by laziness or lack of passion. More often, it comes from trying to do too much, growing too fast, and drifting away from the very reason you started your business in the first place. In this episode, Sara Burks breaks down why burnout happens, how over expansion drains your energy, and why "more" isn't always better. You'll learn: The #1 reason small business owners experience burnout A simple exercise to identify what energizes vs. drains you Why burnout impacts not just your business—but your family too How learning to say "no" can be one of your most powerful tools Join The Boutique Hub ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
| 1/13/26 | #746: How Knowing Your Customer Starts With Knowing Yourself | In this episode, Ashley sits down with Kristi Briceno (Mom Buns and Ruffles) for a conversation that's equal parts deeply personal and highly tactical. Kristi shares her journey from nursing to photography to direct sales, the moment her company shut down with almost no notice. But the story doesn't stop there. Kristi breaks down how she pivoted into owning her own boutique, how she finally got clear on who her customer is, and what it looks like to keep showing up when life feels heavy. You'll learn: The moment she realized: "My customer is me." How Kristi rebuilt income quickly after her company closed without warning The mindset shift that helps you move when life feels heavy How community + accountability accelerate growth Simple photo/posing rules that instantly make you look better on camera (angles, triangles, weight shift, light, and merchandising the full look) Join The Boutique Hub Retail Bootcamp Kristi Briceno & Mom Buns and Ruffles Website: mombunsandruffles.com Instagram: @mombunsandruffles Facebook: @MomBunsandRuffles National Domestic Violence Hotline: 1800-799-7233 ____________________________ Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube | — | ||||||
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Chart Positions
3 placements across 3 markets.
Chart Positions
3 placements across 3 markets.