Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents

Bobby Kerr, founder of LOC8 My Business, reveals why Google Business Profiles are becoming one of the most powerful, and overlooked, marketing tools for real estate agents. Bobby explains how hyper-local content, strategic reviews, and geographic keywords can help agents stand out in Google Search and Maps while increasing their chances of being recommended by AI platforms like ChatGPT and Gemini. Bobby also shares five practical tips for getting better reviews and turning your Google Business Profile into a powerful source of visibility, credibility, and leads. If you’d prefer to watch this interview, click here to view on YouTube! Bobby Kerr can be reached at 239.268.3852 and [email protected]. This episode is brought to you by RealGeeks and Courted.io.

Greg Roeder breaks down how he turned a pickle-ball league and community events into a steady stream of high-end, referral-only business. He explains the “invisible agent” problem and shares his 3M framework: mobilize your people, make content for your dream clients, and multiply your impact through systems and support. Greg walks through how he uses niche-specific newsletters, short-form video, and authentic signature events to become the obvious choice for $1M+ buyers and sellers. Greg also reveals how redefining success beyond being “on” 24/7 helped him scale from $12M to $40M in volume without sacrificing his personal life. “Join the launch list and grab the digital version of Getting to a Million for $1″ when it’s released on September 29th! Get your copy here. If you’d prefer to watch this interview, click here to view on YouTube! Greg Roeder can be reached at [email protected] and 970.213.2095 This episode is brought to you by RealGeeks and Courted.io.

Gwen Snyder shares how she’s built more than $500 million in sales without relying on cold calls. Instead, she reveals why authentic relationships, exceptional client service, and becoming genuinely “referable” have been the foundation of her business. Gwen also explains her proven systems for earning repeat business, marketing luxury listings, and staying top of mind, while opening up about the personal challenges that shaped her resilience and mindset as an entrepreneur. If you’d prefer to watch this interview, click here to view on YouTube! Gwen Snyder can be reached at 303.718.1085. This episode is brought to you by Real Geeks and Courted.io.

Sam Burke, 2026 NAR 30 Under 30 honoree, shares how he built a top-producing real estate business before turning 30 through disciplined systems, relentless prospecting, and a relationship-first mindset. Sam reveals the daily habits, cold-calling strategies, and client experience that helped him stand out early in his career, while also explaining how he built his own real estate investment portfolio along the way. He also dives into his YouTube and social media strategy, showing why creating lifestyle-focused content and optimizing for AI search is becoming a major competitive advantage for today’s agents. If you’d prefer to watch this interview, click here to view on YouTube! Sam Burke can be reached at [email protected] and (425) 210-4332. This episode is brought to you by Real Geeks and Courted.io.

Vija Williams explains why AI isn’t replacing great real estate agents but it’s redefining their role. Vija shares how today’s consumers research home values, cash offers, and market data long before speaking with an agent, making it more important than ever for agents to become trusted advisors and problem solvers. Vija also breaks down how cash offer leads and iBuyer partnerships can create a powerful new seller lead source while helping agents win more listings. If you’d prefer to watch this interview, click here to view on YouTube! Vija Williams can be reached at [email protected]. This episode is brought to you by Real Geeks and Courted.io.

Kelsey Caputo 30 under 30 honoree – class of 2026 breaks down how AI is transforming real estate without replacing great agents. Next, Kelsey explains why niche, local expertise still beats generic AI valuations especially around boating access, seawalls, zoning, and short-term rental rules in a complex second-home market. Kelsey also shares how she uses AI to prep for appointments, anticipate objections, build ideal buyer profiles, and target ultra high net worth clients more precisely. Last, Kelsey dives into trust-based luxury relationships, lifestyle-matching for second homes, and the power of saying “I don’t know, I’ll find out” in a high-stakes market. If you’d prefer to watch this interview, click here to view on YouTube! Kelsey Caputo can be reached at [email protected] and (305) 363-9998. This episode is brought to you by Real Geeks and Courted.io.

Welcome to our series Better Your Business With Ben. In this episode Ben Lalez dives into why most real estate agents are losing deals not to the market, but to silence, those three-day gaps where clients hear nothing. DJ and Ben break down a simple, daily follow-up rhythm that keeps buyers and sellers feeling supported from first contact through years after closing, turning databases into real volume. They also explore how AI is changing real estate, where it genuinely helps (speed, efficiency, systems) versus where it falls short (emotional intelligence, trust, accountability). Please follow Ben on Instagram and TikTok. If you’d prefer to watch this interview, click here to view on YouTube! Ben Lalez can be reached at 312.789.4054 and [email protected]. This episode is brought to you by Real Geeks and Courted.io.

In our June episode, Carrie McCormick explores how AI-generated wealth is transforming luxury real estate, fueling a new wave of young, all-cash buyers focused on lifestyle over size. Carrie and DJ discuss wellness-driven homes, smart technology, and turnkey design to cutting-edge tech like circadian lighting. They also spotlight Chicago as an underrated value play for high-end buyers and dig into how AI search, digital branding, and human skills like kindness, responsiveness, and strong agent relationships are becoming true differentiators. Please follow Carrie on Instagram. If you’d prefer to watch this interview, click here to view on YouTube! Carrie can be reached at [email protected] or by phone at 312.961.4612. This episode is brought to you by Real Geeks and Courted.io.