Insights from recent episode analysis
Audience Interest
Podcast Focus
Publishing Consistency
Platform Reach
Insights are generated by CastFox AI using publicly available data, episode content, and proprietary models.
Most discussed topics
Brands & references
Total monthly reach
Estimated from 25 chart positions in 25 markets.
By chart position
- 🇺🇸US · Marketing#6230K to 100K
- 🇩🇪DE · Marketing#9030K to 100K
- 🇬🇧GB · Marketing#1985K to 30K
- 🇰🇷KR · Marketing#2430K to 100K
- 🇧🇷BR · Marketing#5510K to 30K
- Per-Episode Audience
Est. listeners per new episode within ~30 days
56K to 197K🎙 Daily cadence·358 episodes·Last published today - Monthly Reach
Unique listeners across all episodes (30 days)
188K to 655K🇺🇸15%🇩🇪15%🇰🇷15%+22 more - Active Followers
Loyal subscribers who consistently listen
75K to 262K
Market Insights
Platform Distribution
Reach across major podcast platforms, updated hourly
Total Followers
—
Total Plays
—
Total Reviews
—
* Data sourced directly from platform APIs and aggregated hourly across all major podcast directories.
On the show
From 23 epsHosts
Recent guests
Recent episodes
Influencer Marketing, Podcasting Strategy, and Brand Driving Demand with Jess Cook (VP Marketing at Vector)
Jun 25, 2026
59m 51s
Demand Gen Plays for the Antisocial Buyer
Jun 22, 2026
50m 31s
The Case for Influencer Marketing in B2B with Brianna Doe (Founder at Verbatim)
Jun 18, 2026
41m 11s
How to Use AI for Content Without Creating Slop with Eoin Clancy (VP Growth at Airops)
Jun 15, 2026
55m 02s
How to Stand Out in B2B Marketing (with Louis Grenier, Author of Stand the F*ck Out)
Jun 11, 2026
1h 03m 19s
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| Date | Episode | Topics | Guests | Brands | Places | Keywords | Sponsor | Length | |
|---|---|---|---|---|---|---|---|---|---|
| 6/25/26 | Influencer Marketing, Podcasting Strategy, and Brand Driving Demand with Jess Cook (VP Marketing at Vector) | #367 | Dave sits down with Jess Cook, VP of Marketing at Vector, to talk about how she spent $12K on seven micro-influencers with zero UTM tracking and generated $1.1M in pipeline. Jess also breaks down why she started a brand podcast as an awareness play, how a B2C copywriting background at major CPG brands shaped the way she thinks about brand and standing out in B2B, and what it actually takes to make the jump from content leader to VP of Marketing.Timestamps(00:00) - - Intro (07:00) - - Why influencer marketing made sense as a first channel (12:15) - - Tracking pipeline without UTMs: using keyword alerts (13:06) - - The results: 45 demos, 80%+ ICP, $1.1M in pipeline (15:45) - - Why loose briefs outperform tightly controlled campaigns (20:23) - - How to scale an influencer program when you're a team of two (23:01) - - How to make your podcast an awareness magnet (31:49) - - How to know if your podcast is working when you can't track it (37:01) - - LinkedIn: 37K followers in 3 years and how the content strategy works (44:58) - - Why brand and mascots aren't optional anymore in B2B Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Join the next cohort of Opal U, a live 5-day course designed for senior marketing leaders who are ready to ship more with AI, at optimizely.com/exitfive. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get their new MCP server by clicking here. Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.Join us in Stowe, Vermont for Drive 2026 - three days away from your desk to learn what's working in B2B marketing from the people who are actually doing it. Grab your ticket at exitfive.com/drive.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more | 59m 51s | ||||||
| 6/22/26 | Demand Gen Plays for the Antisocial Buyer | #366 | The B2B buyer has gone antisocial. No form fills, no hand raises, just self-directed research through Google, Reddit, and AI before they ever talk to sales. In this session, you'll hear from three marketing pros about how they built a LinkedIn influencer program that doubled branded search volume, why ungating top-of-funnel content drives more meetings - not fewer, and how to build an LLM visibility page so AI models correctly answer questions about your product. Plus the case for measuring trust in hours of content watched, and much more. Featuring Judy Kimball (Consensus), Hunter Talpas (Tekmetric), and Mason Cosby (Scrappy ABM).Timestamps(00:00) - - How the B2B funnel has flipped (05:52) - - Why brand is the new demand (08:23) - - Running a LinkedIn influencer program that moves pipeline (13:19) - - Why ungating content drives more meetings, not fewer (15:57) - - Building for AI and LLM visibility (19:00) - - What an LLM visibility page looks like (24:48) - - Using async video to build trust at scale (29:14) - - Why seven hours of content watched beats 28 touch points (36:26) - - How to get leadership to ditch the MQL model (42:00) - - Measuring demand gen by stage of the buyer journey Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Join the next cohort of Opal U, a live 5-day course designed for senior marketing leaders who are ready to ship more with AI, at optimizely.com/exitfive. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get their new MCP server by clicking here. Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.Join us in Stowe, Vermont for Drive 2026 - three days away from your desk to learn what's working in B2B marketing from the people who are actually doing it. Grab your ticket at exitfive.com/drive.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more | 50m 31s | ||||||
| 6/18/26 | The Case for Influencer Marketing in B2B with Brianna Doe (Founder at Verbatim) | Most B2B influencer programs fail for the same reason: no defined success metrics before the first post goes live. Brianna Doe, founder of influencer marketing agency Verbatim, breaks down how to actually build an influencer program that maps to pipeline — not just impressions. She covers her "Creator Engine" framework, how to tier creators by authority and reach, and why 90 days is the absolute minimum for a meaningful pilot. If you're trying to convince leadership this channel works, this is the playbook.Timestamps(00:00) - - Intro (01:00) - - Why influencer marketing is no longer optional in B2B (03:00) - - What most companies get wrong about influencer marketing (07:00) - - Lessons B2B can borrow from B2C influencer campaigns (08:00) - - The creator engine: how to actually structure an influencer program (13:00) - - How to choose the right creators for your goals (15:00) - - How to align your team on what success actually looks like (22:00) - - The 90-day influencer pilot framework (25:00) - - How to coach leadership on offers, ROI, and longer B2B sales cycles (34:00) - - How to discuss risk with clients before handing over creative control to influencers Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Join the next cohort of Opal U, a live 5-day course designed for senior marketing leaders who are ready to ship more with AI, at optimizely.com/exitfive. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get their new MCP server by clicking here. Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.Join us in Stowe, Vermont for Drive 2026 - three days away from your desk to learn what's working in B2B marketing from the people who are actually doing it. Grab your ticket at exitfive.com/drive.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more | 41m 11s | ||||||
| 6/15/26 | How to Use AI for Content Without Creating Slop with Eoin Clancy (VP Growth at Airops) | Dave sits down with Eoin Clancy, VP of Growth at AirOps, to talk about what's working in B2B marketing right now. They get into the rise of the content engineer role, how to use AI to produce high-quality content without creating AI slop, and why webinars have become AirOps' top growth channel in 2026. Eoin breaks down the three signs that content is AI slop, how AirOps runs their webinar funnel end-to-end, and how they follow up with attendees without ever pushing for a demo.Timestamps(00:00) - - Intro and episode overview (01:36) - - What AirOps does and the content engineer role (07:10) - - Why good SEO principles haven't changed in the AI era (11:34) - - AirOps' growth story: 10x revenue in 12 months (15:01) - - The challenge of using AI without creating slop (18:09) - - Three signs your content is AI slop (22:08) - - How to capture and maintain your brand's tone of voice (25:02) - - Why subject matter expertise is the best content ingredient (31:24) - - Why webinars are AirOps' #1 growth channel in 2026 (37:18) - - How AirOps plans topics and sources webinar guests (38:40) - - The webinar tech stack: Luma, HubSpot, Zoom, and Clay (39:09) - - Personalized follow-up strategy and signal scoring (43:42) - - How to build internal buy-in for a long-game content strategy (48:49) - - How to fill a webinar without gating anything Join 50,0000 people who get Dave's Newsletter here: https://www.exitfive.com/newsletterLearn more about Exit Five's private marketing community: https://www.exitfive.com/***Brought to you by:Optimizely - A no-code AI platform where autonomous agents execute marketing work across webpages, email, SEO, and campaigns. Join the next cohort of Opal U, a live 5-day course designed for senior marketing leaders who are ready to ship more with AI, at optimizely.com/exitfive. Vector - A contact-level ads platform that lets you build audiences from actual people on your site, clicking your ads, and checking out your competitors. Learn more at vector.co, and get their new MCP server by clicking here. Customer.io - An AI powered customer engagement platform that help marketers turn first-party data into engaging customer experiences across email, SMS, and push. Learn more at customer.io/exitfive.Join us in Stowe, Vermont for Drive 2026 - three days away from your desk to learn what's working in B2B marketing from the people who are actually doing it. Grab your ticket at exitfive.com/drive.***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more | 55m 02s | ||||||
| 6/11/26 | How to Stand Out in B2B Marketing (with Louis Grenier, Author of Stand the F*ck Out)✨ | B2B marketingbranding+3 | Louis Grenier | Stand the F*ck OutExit Five | — | B2B marketingbranding+3 | Optimizely | 1h 03m 19s | |
| 6/8/26 | Why Marketing Is a Human Profession✨ | marketingcopywriting+4 | Eddie Shleyner | VeryGoodCopy.comExit Five | — | marketing copyAI writing+4 | — | 54m 05s | |
| 6/4/26 | How to Win at AEO (Answer Engine Optimization)✨ | AEOAI search+4 | Matt DzuganBrett Bernath+1 | Exit FiveMuckrack+4 | — | Answer Engine OptimizationAI visibility+4 | — | 57m 18s | |
| 6/1/26 | Why B2B brands should be doing influencer marketing with Ishveen Jolly✨ | B2B marketinginfluencer marketing+3 | Ishveen Jolly | Open Sponsorship | — | B2B brandsinfluencer marketing+3 | OptimizelyCODE | 45m 09s | |
| 5/28/26 | How Snowflake Runs ABM with Casey Patterson✨ | ABMsales alignment+4 | Casey Patterson | Snowflake | — | ABMsales+5 | — | 1h 03m 55s | |
| 5/25/26 | What’s Actually Working in B2B Email Right Now✨ | B2B email marketingpersonalized campaigns+3 | Ben WallisJaina Mistry+2 | QuoKnak+2 | — | B2B emailpersonalized emails+3 | — | 54m 21s | |
| 5/21/26 | How Ramp Is Rebuilding Marketing Around AI Agents✨ | AI in marketingB2B growth strategies+3 | George Bonaci | Project GlassRamp+1 | — | RampAI agents+7 | — | 49m 35s | |
| 5/18/26 | How to Think About AEO with Brett Domeny (Director of Product Management at Webflow)✨ | AEOSEO+4 | Brett Domeny | WebflowReddit | — | AEOSEO+6 | — | 46m 09s | |
| 5/14/26 | Should You Run Marketing Like a Product Team?✨ | marketing strategyproduct team+3 | Maria Scheifler | — | — | marketingproduct team+5 | — | 52m 50s | |
| 5/11/26 | Customer Marketing Deep Dive✨ | customer marketingreferral programs+4 | SueJonathan+1 | Monarch MoneySeamless.AI+2 | — | behavioral programcustomer marketing+5 | — | 59m 55s | |
| 5/7/26 | How CMOs Are Deploying AI Across Marketing✨ | AI in marketingCMO insights+3 | TaraJulia+3 | HubSpotOptimizely+3 | — | AI adoptionmarketing teams+3 | — | 52m 16s | |
| 5/4/26 | Build a Better B2B Growth Engine with Uzair Dada from Iron Horse✨ | B2B marketingAI adoption+3 | Uzair Dada | Iron Horse | — | B2B growthmarketing strategy+3 | WebflowAEO | 53m 01s | |
| 4/30/26 | Claude Code for B2B Marketers (with Corey Haines)✨ | AI in marketingSEO strategies+5 | Corey Haines | Claude CodeConversion Factory+3 | — | AISEO+5 | — | 1h 00m 45s | |
| 4/27/26 | B2B Social Media Strategy Discussion✨ | B2B social media strategyorganic marketing+5 | Jeff MeltzBrianna Doe+1 | AtlassianVerbatim+1 | — | B2B marketingsocial media+5 | — | 52m 27s | |
| 4/23/26 | Real Talk from Three CMOs: Attribution, Paid Media, and Why B2B Is More Emotional Than You Think✨ | CMO panelmarketing impact+4 | Megan LuedersIdo Mart+1 | SonatypeManyChat+1 | — | CMOmarketing+5 | — | 1h 01m 23s | |
| 4/20/26 | How to Create a Category When You're Already the Market Leader (with Melton Littlepage, CMO at 1Password)✨ | category creationmarketing strategy+4 | Melton Littlepage | Extended Access Management1Password+2 | — | category creation1Password+5 | — | 51m 25s | |
| 4/16/26 | How ClickUp Built a B2B Social Machine with Chris Cunningham from ClickUp✨ | B2B marketingsocial media strategy+3 | Chris Cunningham | ClickUp | — | ClickUpB2B marketing+5 | — | 53m 36s | |
| 4/13/26 | Inside Ramp's Marketing: Creative Bets, Measurement, and AI Agents (with Drew Pinta)✨ | marketing measurementincrementality testing+4 | Drew Pinta | RampGong+2 | — | marketingAI agents+6 | — | 1h 01m 50s | |
| 4/9/26 | Creative + AI examples from B2B marketers✨ | AI in marketingB2B creativity+3 | LukeLiz+2 | ElevenLabsBrain Labs+2 | — | AIB2B marketing+3 | Customer.ioCODE | 54m 34s | |
| 4/7/26 | The 6 Types of Ownable Ideas (And How to Find Yours) with Katelyn Bourgoin, Founder of Unignorable✨ | ownable ideasB2B marketing+3 | Katelyn Bourgoin | UnignorableDrift | — | ownable ideasB2B marketing+3 | Customer.io | 43m 50s | |
| 4/3/26 | How to Make Outbound Work and Build Pipeline in 2026 (with Jen Allen-Knuth, Founder of DemandJen)✨ | outbound marketingpipeline building+4 | Jen Allen-Knuth | DemandJenExit Five | — | outbound marketingpipeline+5 | Customer.ioexitfive | 48m 05s | |
Showing 25 of 378
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Chart Positions
26 placements across 25 markets.
Chart Positions
26 placements across 25 markets.